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EXHIBITOR NEWS


TECHNOGYM UK Tel: +44 (0)1344 300236 www.technogym.com


Technogym are delighted to announce the UK launch of mywellness cloud at LIW this year. mywellness cloud is an online platform consisting of a suite of business applications designed by Technogym, to help you communicate with your members; understanding their needs and motivations to deliver a better service. mywellness cloud is accessible to your members everywhere, including a smartphone app for motivational challenges and to track training and progress, keeping members enthusiastic and loyal to your facility. The mywellness end user app can be downloaded from the app store now. Visit our stand H381 for a demonstration of how mywellness cloud could benefit your facility. Technogym will also be running a dedicated seminar programme with leading industry speakers in suites 28 and 31&32 located in the main atrium, adjacent to hall 20. Find out more and book your place by visiting www.technogym.com/liw2012 SECTION: HEALTH & FITNESS


WABOU SPORTS EQUIPMENT LTD Tel: +44 (0)7855 394033 www.pommeltorso.co.uk


Star Trac’s innovations have led to a number of patents


STAR TRAC UK LTD Tel: +44 (0)1494 688260 www.startrac.com


At Star Trac innovation has always pushed us but now there’s even more driving us. From the very beginning, we’ve been driven by innovation and doing things differently. Our first treadmill was the result of us looking at existing technology and seeing a better way. Every step since then has been toward finding solutions to people’s needs and problems, instead of just another product. The result has been more than a dozen unique patents and many of our innovations becoming industry standards. Since 2000, we’ve utilised a design platform, a result from a past relationship with BMW Group Designworks USA. This relationship helped us elevate not only the function of our designs, but also their style. You could say that we’ve never taken the easy, cheap or expected road when designing a new product. Come and visit us at LIW and see for yourself. SECTION: HEALTH & FITNESS


SYX AUTOMATIONS LTD. Tel: +44 (0)203 627 3442 www.syxautomations.co.uk


As the market leader in Northern Europe, Syx Automations is focused on delivering innovative high end solutions to the leisure industry. With over 800 active clients and more than 25 years’ experience we create lasting partnerships you can rely on. Whether through our state of the art self-service kiosks, integrated Direct Debit & BACS processing, Gift Aid, Assigned Seating, Internet sales, CRM or Package Wizard, Syx Automations is providing the market with cost saving, integrated products that will help improve your business operations and enhance your customer experience. Looking for a solution that makes a difference? Visit us today. SECTION: LEISURE FACILITIES


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The Pommel Torso was designed by a leading back surgeon to target all the muscles of the core and lower back in a unique fashion. While standard exercises predominantly target the rectus abdominis muscles, Pommel Torso uses a rotational movement to recruit all of the muscles of the core, lower and upper back in a phasic motion. Research undertaken at the University of Central Lancashire has shown the Pommel Torso to elicit greater levels of muscle activity than conventional core and abdominal exercises. In addition, using the Pommel Torso elevates heart rate therefore providing additional cardio benefits. The UCLAN showed that using the machine for 10 minutes, three times a week for six weeks resulted in a significant reduction in body fat. The machine has proved popular with users who report getting a great core workout, yet at a lower perceived level of exertion than other core exercises. SECTION: HEALTH & FITNESS


XTRAVAGANZA Tel:+44 (0)1989 730738 www.xtravaganza.uk.com


Xtravaganza is the weight loss solution designed as a bolt on business for the health and fitness industry. So far Xtravaganza has helped more than 150,000 people lose weight. Usually customers can succeed in losing weight but rarely keep it off. This is because neither the customers mind set nor fundamental lifestyles are changed. Xtravaganza works on both body and mind providing customer long lasting success. Profitability and member retention can be substantially boosted. SECTION: HEALTH & FITNESS


Xtravaganza weight loss solution for the long term Read Health Club Management online at healthclubmanagement.co.uk/digital september 2012 © cybertrek 2012


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