Key Attributes • Activity based and interactive
• Empowers children to be creative and have fun • Approved and trusted by parents • Locally relevant (local presenters in nine EMEA markets for season 2)
• Gender neutral • Balance of pure entertainment and theatricality
UK Franchise Highlights • Art Attack has been seen by over 2.4 million people in the most recent full quarter.
• Art Attack season two launches in the UK from summer 2012. • Art Attack products will be available from July 2012. • Since fi rst launching on Disney Junior (6th June 2011), Art Attack has been watched by a total of 6.2 million individuals (4+), whilst its microsite on
disneyjunior.co.uk is amongst the highest-performing
Source: BARB/AdvantEdge (Oct to Dec ’11), All Homes, All Hours Target Audience
Kids 5-7 years and families but also signifi cant for kids 8-12 years too.
A unique and inspirational arts and craft show designed to spark imagination and creativity, with broad appeal that encourages self-expression and individuality, demonstrating to kids of all abilities that anyone can be an artist.
It encourages recycling and takes viewers through the “I canʼt do that” barrier by using readily available materials found around the home. Art Attack is packed with an assortment of irresistible ideas for children and actively encourages them to have a go.
©Disney visit
DisneyJunior.co.uk
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