EVENTS


Pic: Courtesy of Rare Architecture


One of the most innovative roomsets in the Sleepotel was A-typic, designed by the award-winning Rare Architecture


In his forty year career, Reardon told that the biggest change has been the industry’s acceptance of contemporary design solutions, recalling that where clients were once afraid of creating something different, they were now challenging designers to find new solutions. Also recipient of The Outstanding Contribution Award, Reardon proved a worthy winner and put his success down to “a deep and fundamental knowledge of how hotels work”.


New for 2011 and commencing the


Investment Briefing on day two, the Round Tables were a welcome departure from the standard networking event. Led by Daniel Englender, Managing Director of Benjamin West, the session enabled delegates to get up close and personal with key senior executives in the industry. Table hosts, including Irene Hoek, Vice President Development at InterContinental Hotels Group, Tim Smith, Director at HVS, Grace Leo, Chair and CEO at GLA Hotels, and Margaret McMahon, Director at Wimberly Interiors, moved from table to table where eager attendees were


090 JANUARY / FEBRUARY 2012 WWW.SLEEPERMAGAZINE.COM


waiting to discuss the latest issues. In one of the most anticipated sessions, Rosita Missoni talked about the Italian fashion brand’s move into the hotel market. Having founded the label in 1953, Rosita and her husband’s designs became known wordwide for their bold colours and zigzag patterns. Rosita went on to develop a homeware range and is now leading the design and development of Missoni Hotels in partnership with Rezidor. With hotels open in Edinburgh and Kuwait, the Creative Director revealed a pipeline of properties in Turkey, Mauritius, Oman, and Brazil. Further sessions explored topics such as


the value chain, challenges faced by the mid- market, new perspectives in hotel design, and development pipelines with representatives from Hilton, Starwood, Koncept, Rare, STR Global and many more. In addition, free-to- attend seminar sessions on the exhibition floor explored trends, sustainable architecture, and London’s newest hotel bars.


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