“A messaging product, which allows you to easily leverage new technologies while insulating you from the underlying implementation, reduces cost and time to market significantly thus offering tremendous value.”
Can we expect to see Nirvana increasingly being used by developers who are working on bidirectional communication applications for mobile devices used for example, by FX traders?
Eddie McDaid
What are the main challenges of bridging the gap between a trading firm’s internal data and their external customers?
Te first major challenge is that of control. Beyond the boundaries of their own business, trading firms really have no control over the standards used, services expected, or infrastructure between their boundary and the client. A trading firm’s best solution is to use a messaging layer that abstracts the delivery of data from the infrastructural complexities that exist in the marketplace.
Change is a constant, both in the market and in the external delivery channels available to participants. A messaging product, which allows you to easily leverage new technologies while insulating you from the underlying implementation, reduces cost and time to market significantly thus offering tremendous value.
Nirvana is the my-Channels middleware platform. What are the key benefits of deploying it in the development and construction of FX trading architectures?
Tere are many benefits to deploying my-Channels Nirvana: rapid delivery to a multitude of devices and platforms without additional changes to middle or back end systems, a proven track record of performance across the full range of market conditions, and considerably less developer work required to handle continued changes in technology. Many of our single dealer platform customers have quickly capitalised on new delivery channel opportunities without modifying their overall architecture.
Yes, this is happening today. We have many customers who are already deploying mobile applications that use my-Channels Nirvana for streaming. Amongst them, we have to date seen a mixed approach, with some developing native applications, while others have chosen to adopt HTML5. It will be interesting to see how this evolves moving forward. We will of course be focused on providing a best of breed solution for both approaches.
What does my-Channels hope to achieve during the coming year with respect to further developing your products and overall business?
Te global economic situation seems, to an almost surprising degree, to have further spurred many businesses into seeking and developing competitive technical advantages. For the fourth year running, my- Channels have seen a consistent growth in new clients, including additional tier 1 banks. Teir feedback is exceptionally valuable and has helped us further refine my-Channels Nirvana.
Since we are, first and foremost, a unified messaging company, we strive to give our clients ultra low latency performance across a range of deployment scenarios. Historically we have always improved upon my- Channels Nirvana’s performance with each release, and will continue to do so with our next major release. In particular we have some very interesting announcements coming up regarding features for ultra low latency messaging.
We will also continue to support new and evolving delivery channels to help our customers remain a step ahead of the market. We view standards as being a hugely important area of innovation and we invest considerable effort in evaluating them for applicability. my-Channels is often first to market in delivering such standards within a commercial product. We will continue to focus on leading in this area by adopting open industry-recognised standards as they emerge.
january 2012 e-FOREX | 97
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