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has been one of Julie’s


continuing


achievements but as she explains it is both a style of information retention and a genuine interest in people that makes it possible. “You can” Julie explains, “train your memory. Part of it is you have to eliminate the crap that’s in there. So I try and eliminate space and time. You’d be amazed at how many people fill their brain with useless information and I really thinks it’s a matter of what you chose to focus on. If you meet somebody and they sit there and tell you four important things, you can chose to write that down and keep a meeting note and make them important in your life or you can let that information pass you by. I think you can really retain information if you are genuinely interested in people and I think I am.”


“I find that the next time I call someone, I actually want to have that meeting note. Because you are genuinely interested and last time you spoke they told you about their daughter who is going to university,


day and I know at the moment I’m doing what I most love. I am however very conscious of the need to take time out. On Saturdays I take a lot of time off, something, which I didn’t always use to do. I also think exercise and keeping your body and mind in shape is critical in life and to success, so I enjoy working out and eating healthily.“


well if you are genuinely interested in the person you want to know how things are going. You can’t fake that. If you don’t like the person you don’t like them. My whole policy is be genuinely interested and to invest in other people’s success and when you find people doing good things for the world, try and help move their vision forward. Every night after I’ve finished all the work I need to do I probably spend another 15mins making 7 quick connection to people. Sometimes it’s to do with opportunities, money or jobs but you throw a little bit of goodwill into the universe and you trust that some may stick.”


Julie’s passion for people, business and hard work has led close friends and family to say that she works too hard but her response is to be expected, “they think I work too hard but they do understand that for me it brings enormous satisfaction. Work is not a chore or a route to happiness. I genuinely enjoy it and admittedly sometimes I work too many hours but the point is that this gives me so much satisfaction why would I do chose to do x, y or z. I do the calculation of what makes me most fulfilled every


16 entrepreneurcountry


After 10 years of success at Ariadne Capital, it’s fascinating to consider where Julie might have been had she pursued an alternate career path. “I’m very interested in ideas, so I always thought I might be a writer. I was especially interested in cross-cultural ideas when I was a child and was fascinated by other religions and what other people think. I also like to borrow other people’s ideas, think about them really hard, appropriate the parts that I believe in and develop them into a vision which I can subscribe too. I think it’s one of the things we are very good at, at Ariadne, looking at companies coming in and having an epiphany and realising we are seeing a cluster in a certain area and that there may be a pattern emerging.


“I like the flow of data and ideas and working in a team where we can see different things and fill in missing parts of the puzzle.”


It’s great being part of a really thoughtful group at Ariadne who are always thinking deeply about the business and trying to grab hold of and analyse the market and come up with a framework.”


A regular industry commentator for the likes of the Telegraph, Financial Times and BBC, Julie is continuing to balance her love of business and passion for writing as she works on her first book. Provisionally pencilled in for release in Spring 2012, she describes the book as “Julies manifesto or welcome to entrepreneur country”. In the book she describes how the world is becoming


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