With an HQ located in the beautiful town of Annecy, near the lake that shares its name and surrounded by the Alps, it’s easy to see where Salomon get their inspiration for the innovative products they’ve introduced over the last 60 years
SALOMON 10 REASONS TO LOVE… 1
The motto of the founder George Salomon (1925 to
2010) says it all, “One must continuously forge ahead. What fascinates me is what I am going to do tomorrow”.
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fastest selling trail shoe and remains their number one seller.
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They started out making winter- sports products
(and are still number one in many sectors), but in 1992 they embraced summer activities with the launch of their first hiking boot range. Now footwear, clothing and packs all make up today’s range.
When launched in 2002, the XA Pro became Salomon’s
tuned product which has undergone months of rigorous testing before making it into the shops. If it doesn’t deliver performance, fit and comfort, it won’t make it through.
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down to Salomon’s championing of the sport. This autumn
5 16 n RUNNING FREE
The growth in popularity of trail running is partly
They work with athletes to develop a finely
Salomon is the headline sponsor of the Kielder Marathon, billed as Britain’s most beautiful.
manager, says trail running builds fitness faster than road running as it calls on a larger group of muscles to adapt to conditions, and interval training is a natural by-product as the terrain dictates the intensity you work at.
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on traction, agility and protection. During wet, muddy winter months you may want
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Trail shoes differ to road shoes by focusing more
Tim Lloyd, the Salomon Trail Running Team
something like the Salomon Speedcross for grip, whereas summer months require something more breathable.
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Most people don’t live directly on a trail and need to
run on a harder surface to get there. Enter the newly launched Salomon XR Crossmax – a shoe designed to transition seamlessly from road to trail and back again. Available in Neutral and Guidance, RRP £95 and £100.
Their running clothing range looks and feels
good, and underneath the surface is a host of features helping you to run further for longer.
been proven to support muscles 20 percent more than traditional garments, and promotes 11 percent improved recovery after exercise.
www.salomon
running.com
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The new Exo compression range has
GEAR AND GOINGS ON
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