This page contains a Flash digital edition of a book.
based payment systems. For proper operation, antennas must be mounted above the center-line of the lane, as opposed to some side-fire systems that are installed on the side of the lane. This requires appropriate overhead struc- tures on which to mount the antennas (a cost that can be mitigated if an over- head structure, appropriate for antenna mounting, already exists). Several inno- vative techniques have been developed to mount the equipment in a very cost- effective manner. Also, from a start-up cost perspective, the system as a form of payment is similar to many other rev- enue control systems that offer credit cards as a method of payment. Operating costs – Transaction fees

with this system are similar to many credit card agreements. Just as a park- ing operator is willing to accept per- transaction fees on credit cards, they have to be prepared to accept similar fees for these systems. Of course, the main question is –

with installation and transaction costs, why bother? The answers are varied: Speed – Depending on the deploy-

ment, these transactions can often be faster than a pre-paid ticket transac- tion. Customers can bypass pay-on- foot machines and go straight to their cars. Upon exiting the lot, the transponder is validated using a local “whitelist,” which allows the valida- tion to take place in less than 1/10th of a second. Cost savings – In comparison

with pay-on-foot machines, there is no cash to handle, no kiosk machines to maintain, no jamming, and virtually no paper (depending on installation). Savings over attendant/staffed lanes, especially during off-peak hours when there is little-to-no exit activity, may be substantial. Convenience – Toll customers

experience the ultimate in convenience when paying tolls. No stopping to pay a toll, no fumbling for cash, online access to view and maintain accounts, and a consolidated statement of all their toll activity. Non-toll customers enjoy most of the same benefits. They don’t have to worry about having cash on hand, and all their parking activity is reflected on their statement. Customer service – The system

enjoys extremely high customer satis- faction. A 2010 study by MTA Bridges and Tunnels in the Tri-State Area found that 94% of customers are satisfied or very satisfied. Adding this feature to a parking facility provides customers

Parking Today Complete Park

Complete Parking Access & Revenue Control Systems

Revenue Control Syst Customized to Y

 

 

Customized to Your Application

Unlimited Expandability

100% Web-based Interface Two Year Warranty Made in the USA 888-464-7978

We’re Expanding! Looking for dealers in your area


another option for making payments. The combination toll/commercial

parking system is a viable adjunct to any existing parking revenue control system. Deploying it at your parking facility can facilitate throughput, increase revenue control and improve the overall customer experience. To ensure a successful deployment,

make sure your vendors and consultants are experienced not only with transpon- der-based fee payments, but also with these commercial systems themselves.

Armed with this knowledge and

experience, they can help you navigate the world and the various toll agencies that manage it.

Michael Kolb, a Principal at Traffic Technologies Inc. (TTI), can be reached at His company supports some of the largest tolling agencies in the U.S., and has been involved in every E-ZPass Plus installation to date. For more information, go to


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54  |  Page 55  |  Page 56