power with women-owned firms to raise the revenues of women business owners, increase our business power and influence in the marketplace, increase women-owned business hiring/employment demands, and work with firms who pay women fairly and care deeply about family-friendly policies and the economic advancement of women.
By simply focusing our purchasing power towards women, we create a better world for everyone.
The time is now – our ownership of over 17 million firms in America alone leaves us with many more options to advance our values on the business marketplace. No longer must we plead with political leaders and the courts to protect our rights and advance common sense family-friendly work environments. Today, we have the opportunity to lead the business marketplace by simply aligning our purchasing dollars with women-owned firms, thereby pushing and compelling market forces to compete for our dollars through creating better opportunities for women.
The Women-Led EconomyTM changes everything.
Through the ownership of the power of our critical mass and the unification of our collective strength, we are moving beyond being just a sought-after consumer market – taking our rightful place as the most powerful economic force in America. To fully realize the benefits of The Women-Led Economy™, women must stop reacting like a target market and begin leading as a mature, major market force – coordinating our business activities, building our own business and financial structures, developing our own resources, and acting together to protect our interests.
Women-Led. Progress for all.
I know the most important financial story of the next decade will be how women consolidate the last century of economic gains to focus our financial clout placing our own “ownership” stamp on how businesses, services, and values are driven to create a better world for all.
The women’s movement is far from over. Sincerely, In many ways – we have just begun.
Margot Dorfman, CEO U.S. Women’s Chamber of Commerce™
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