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BRAND FOCUS


star turns


its field. For a brand that celebrates the screen, it should also come as no surprise that Empire has taken the digital revolution in its stride, winning many plaudits for its digital edition. A truly cross-platform brand with multiple touch- points, Empire’s reach now extends to over five million movie fans across the planet. With print editions in the US,


F


Australia, Russia and Portugal, as well as Empireonline’s global readership of 3.7 million, the brand dominates the film market – outselling the nearest competitor by over two and a half to one – and is the number two in the men’s market.


David Bostock, publisher of Empire,says:


“Staying aligned with the hearts, minds and above all movie needs of readers is the cornerstone of what we do – constantly and seamlessly evolving to reflect whatever it is at the epicentre of the action for the consumer at


ounded at the dawn of the digital publishing era, it’s testament to the quality of the publication and the enduring appeal of the industry that Empire remains the market leader in


26 Magazine World | Issue 86_2014 www.fipp.com


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