CATTLE RAISERS COMMUNITY
Livestock Co. “Where Live Competitive Bidding
Columbus
2000 Reese Lane, Columbus, Texas SALE EVERY THURSDAY
Determines Top Dollar for Your Cattle” Excellent Facility for Special Sales Brad Hauerland, owner • Offi ce 979-732-2622
Free Weekly Market Report and Sale Information at
www.columbuslivestock.com
Receiving Pens for Your Convenience at 5 Locations: Sealy
Industry
979-732-2622 Needville
979-793-6010 Wed. 4 p.m. – dark or Th urs. 7 a.m. – 11 a.m.
We accept cattle in Columbus 7 days a week with feed and water pens available for early arrivals
HAULING ALSO AVAILABLE Come See the Diff erence at Columbus Livestock TULIA FEEDLOT INC.
CUSTOM CATTLE FEEDING 7405 FM 928 Tulia, Texas 79088
Phone: 806-668-4731
If you want to discuss
the particulars of feeding your cattle, call
Tulia Feedlot, Inc.
Manager: John Van Pelt
Asst. Manager: Grady Van Pelt
Artwork by Dino Cornay 22 The Cattleman July 2014 Pen Hours:
979-357-2404 Receiving
Weimar
979-732-2622 Ellinger
979-732-2622
INDUSTRY NEWS
Texas Beef Council Annual Report Recaps Demand- Building Programs
T
HE TEXAS BEEF COUNCIL (TBC) ANNUAL report for 2013 “gives Texas farm-
ers and ranchers the opportunity to learn more about how their checkoff dollars are invested in beef demand- building programs throughout the year,” says Coleman Locke, rancher from Hungerford and chairman of the TBC board of directors and a Texas and Southwestern Cattle Raisers Association (TSCRA) director. “Your checkoff is working both domestically and
internationally to ensure a positive return on your $1-per-head investment,” Locke says. The Beef Checkoff Program was established as part
of the 1985 Farm Bill and assesses $1-per-head on the sale of live domestic and imported cattle, in addition to a comparable assessment on imported beef and beef products. Under the law that guides the checkoff, 50 cents of each Texas checkoff dollar must go to the Cattlemen’s Beef Board for national programs. The TBC board of directors, consisting entirely of Texas cattlemen and women, invests the other half dollar in state activities as well as additional national and international beef marketing programs. The report includes a chart indicating the percent-
age breakdown of investments in each program area and the additional national investments. Some of the programs highlighted in the report include health infl uencers, digital marketing, retail education, beef quality training, export teams and promotions, BEEF team, public relations, issues management and retail promotion. The report’s reverse side summarizes similar infor-
mation on national programs approved by the Cattle- men’s Beef Board and contracted through organizations such as the National Cattlemen’s Beef Association, American National CattleWomen and the U.S. Meat Export Federation. Texas farmers and ranchers can request copies of
the annual report summary or a more detailed audited fi nancial report by emailing
beef@txbeef.org or calling toll-free 800-846-4113. The annual report can also be viewed at
TexasBeef.org.
thecattlemanmagazine.com
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