ACR Awards 27 Training Initiative of the Year
THE JUDGES described Business Edge’s training programme which is targeted at engineers leaving the armed forces as ‘a cracking initiative’. “Business Edge was absolutely delighted to receive this highly- valued award,” said Mike Creamer, “especially after so much hard work and effort on the part of our training director and instructors in executing the training and certification of a very large number of service leavers, many of whom went on to gain employment through their connections with the company.
“Given that Business Edge has been in business since 1990 and over these 23 years around 25% of our business has been focused on technology training and certification, it is actually difficult to win an award for services that others see you as providing in your normal course of business. “However, this was an extraordinary project and we are delighted that the judges recognise the value of the service that was provided to such a large number of people and the benefit that many of them received in gaining employment.”
Sponsored by
Lenny Henry with Nick Smith and Mike Creamer of Business Edge, and Hawco’s Mark Taylor.
Marketing Initiative of the Year
CLIMATE CONTROL celebrated its win with enthusiasm and style, reflecting its commitment to image and branding.
This category encompassed particularly interesting entries, and the judges thought that it was encouraging to see that an increasing number of companies in this industry are becoming more involved in marketing and are not just relying on product innovation.
Fatmir Hyseni, marketing executive at Climate Control, said: “Winning the ACR News Award means a lot to us because it acknowledges the efforts of the company to produce creative marketing ideas to help the company’s sales and brand awareness.
“To sum up, the benefits of winning this award are: brand awareness, PR exposure, acknowledgement of creative work and efforts being made, and more sales.”
Visit ACR News online at
www.acr-news.com
Sponsored by
Lenny Henry with Ali Emadin and Fatmir Hyseni of Climate Control and Karena Cooper of the ACR Show.
ACR News April 2014
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