Beauty - Aromatherapy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
A bouquet of benefits
Although many of us love to indulge in the latest beauty gadgets and gizmos, there are some treatments that simply never fall out of fashion.
Although Aromatherapy has been practised for many centuries, this enduring holistic experience remains resolute as a popular mainstay on salon and Spa treatment menus across the world.
Technology has undisputedly become a vital component within the beauty arena, yet there is something organic, innate and comforting that only the science of Aromatherapy has the power to wield. More than simply a fancy fragrance, the inhalation and absorption of essentials oils can have a profound effect on the body. As a result, therapists can alleviate a wide variety of physical and aesthetic concerns yet at the same time also have the capacity to aid their clients’ overall sense of wellbeing.
Over recent years, the demand for natural products and treatments has increasingly intensified and shows no signs of diminishing. When outlining their top industry predictions for 2014, Wahanda highlighted that the link between beauty and wellbeing has never been more prominent. Due to the frenetic nature of our modern lifestyles and increasing levels of stress, looking after the mind and body by taking a break for ‘me time’ is becoming progressively popular.
The essentials
With the need to restore the balance now at the forefront of people’s desires, adding Aromatherapy to your business opens up a wealth of possibilities. Arguably, the true beauty of this time- honoured approach lies in its sheer versatility.
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Each oil possesses its own special qualities and whether used individually or blended with others, a menagerie of different options can be introduced to cater to the unique needs and wants of your entire clientele. From facials and body massages to incorporating that little something extra within your manicures and pedicures, the practise only promises you the sweet smell of success.
Yet before you begin this shake-up of your services, it’s important to get yourself educated. For those who wish to train and practice as an Aromatherapist, gaining a recognised qualification is a must. Through this process you will learn more about the history and science behind the therapy, gain a deeper understanding of the anatomy and physiology of the body, the different concerns that can be treated, Aromatherapy techniques and the art of blending.
If you’d still like to incorporate Aromatherapy into your treatment menu but perhaps haven’t the time to commit to this full education process, there are a number of courses available which provide an introduction to the practise. These will enable you to expand your knowledge on the subject a little further covering such topics as health and safety and contraindications. With many skin care houses now offering pre- blended products, you will still be able to add a touch of Aromatherapy into your treatments even if you haven’t trained in the specific Aromatherapy techniques or blending skills.
Flower power
When it comes to Aromatherapy, the only limitation is your imagination. You can devise a host of new experiences, giving you the opportunity to fully exercise your creative flair.
If you have trained and are confident in the art of blending, then producing your
Turn the page to see the latest Aromatherapy products available, all ideal for adding that spring to your clients’ step…
own signature blends allows you to offer a uniquely personalised and customised approach in order to address your clients’ concerns. Alternatively if you are using pre-blended items, then consider the oils included within the formulas and select and assign them to add that all- important complementary approach to your services.
Are there any particular psychical or psychological areas that you feel could benefit from an Aromatherapy experience? For example, if you have a large quota of young clients then you could market stress-relieving treatments around exam time to help them to relax and prepare mentally. Perhaps you regularly see many customers with demanding careers who could really gain from a holistic treat to help them switch off from the pressures of their stressful surroundings.
One of the biggest sections you could target is your female clients. Why not consider offering a relieving and soothing treatment to those suffering with menstrual cramps? Or for your more mature ladies, a mood lifting boost can really do wonders to aid with the effects of menopause.
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