medical-spa-goer spends $124 per visit, which is more than any other type of spa (day spa $78) or resort/hotel ($116). Sixteen percent of all US spas now offer medically supervised services. The average revenue per facility is $ 924 000 — with approximately 80% coming from procedures and 20% from retail product sales. Also, Marketdata Enterprises, Inc's., report Medical Spas: A Market Analysis, published in November 2012 claims there are approximately 2100 med spas now operating in the US. The market is forecast to grow by as much as 18% each year.
Most popular treatments in medical spas Permanent laser hair reduction is one of the top cosmetic treatments in medical spas. Not all medical spas offer the same quality of treatments and results. Laser hair reduction can be a painful experience, so investing in the latest technology is key to offering the best outcome with the least possible pain. London’s EF Medispa recently incorporated Soprano ICE (Alma Lasers,
Inc., Buffalo Grove, IL, US) laser technology, one of the fastest, most advanced, pain-free permanent laser hair reduction treatments on the market. It features the brand’s super hair removal (SHR) technology, in which the hair follicle is damaged with multiple low doses of energy, making it virtually pain-free and applicable to all skin types. No downtime facelifts, or face tightening
procedures with little or no downtime are a popular procedure for our on-the-run lifestyle. Within medical spas, they provide a non-invasive alternative to traditional ablative lasers, giving the perfect solution for skin resurfacing and rejuvenation without the need for a social ‘quarantine’. It can be performed right before an event to give an instant lift with zero downtime. The Ultherapy® (Ulthera, Inc., Mesa, AZ, US) non-surgical facelift is very much in demand at Thailand’s S Medical Clinic. This is a non-invasive skin rejuvenation procedure that uses ultrasound for tightening and lifting lax skin, and can last for up to 2 years. Cellulite reduction and body contouring treatments score highly in medical spas.
Patients tend to go for non-invasive procedures because of the no-downtime advantage, although these typically require a series of treatments. Multi-energy platforms, also called over-the-counter lasers, are therefore very sought-after in medical spas. Two winners are VelaShape II™ from Syneron, Inc. (Irvine, CA, US), which combines infrared (IR), bipolar radiofrequency (RF) and mechanical tissue manipulation using pulsed vacuum and massage rollers; and SmoothShapes® from Cynosure,
Inc.,
(Westford, MA, US), combining dynamic light, laser energy and mechanical stimulation. Other innovative treatments such as
Zeltiq®'s CoolSculpting® (Pleasanton, CA, US), targeting love handles in men and women, can also be found in London’s Beyond Medispa. The injectables, such as Botox and
dermal fillers, also make it to the top five list of ‘golden’ treatments. Patients seem to trust medical spas for these treatments, which can be carried out by an injecting nurse or a physician.
prime-journal.com | October 2013 ❚ 17
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