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10 INSIDE AAHA


Number Two Commit to the action plan listed at right. List your goals in a format


that will make them more doable and help ensure their completion. How to do that? Each of our AAHA hospitals and clinics are unique, but they also have a commonality that could be mustered to help each other gain market share and drive pets back into our practices. United, we are a formidable force of change. We will look at compliance studies and see where we are lacking. We


can focus on those areas first and then get into more nebulous areas. Look at the compliance numbers and pick off the low-hanging fruit. Let’s hear from all of you. Tell me what your low-hanging fruit is, then send it to me at kate. knutson@aahanet.org and I will blog about your harvest so other clinics can copy you.


Number Three Quit re-creating programs that have already been designed. We can do


this by gathering excellent practices and protocols from AAHA hospitals and incorporating them into our own practices. No need to reinvent the wheel. Let’s take what is out there and tweak it


slightly to make it fit your own practice. This will make the job of change far less overwhelming and more efficient to do. The image of a phoenix burning up and rising from the ashes is a pow-


erful one. But even more powerful is the collective will of our industry to make life better for pets while making good business decisions. That way we can ensure the future of this great profession and no one needs to get burned at all. Send in your ideas and share. Let’s do this together. n


Commitment to Accreditation a Common Teme Among Profession’s “Top 25” Veterinarians


T


hirty-seven percent of the companion-animal profes-


sion’s most successful practi- tioners are AAHA members, leading to the correlation that a commitment to accredita- tion is a key indicator of pro- fessional success. In December 2012, Veteri-


nary Practice News announced its “25 Vets to Watch,” naming the most influential up-and- coming veterinarians poised to do great things for veteri- nary medicine.


Trends magazine, May 2013 “It really says something


about the value of accredita- tion to know that 37% of the top non-food animal practitio- ners are members of AAHA— that’s huge,” said Michael Cavanaugh, DVM, DABVP, AAHA executive director and chief executive officer. “This really demonstrates that being committed to accreditation and a higher standard of vet- erinary excellence is closely tied to professional success. It is wonderful to see that our


members are leading the vet- erinary profession.” Other AAHA members who


appeared on the list include: Chris Adolph, DVM, South- park Veterinary Hospital (Broken Arrow, Okla.); Robin Downing, DVM, The Downing Center for Animal Pain Man- agement (Windsor, Colo.); Lisa M. Freeman, DVM, Ph D, DACVN, Cummings School of Veterinary Medicine, Tufts University (North Grafton, Mass.); Micah Kohles, DVM,


MPA, Oxbow Animal Health (Murdock, Neb.); Kate Knut- son, DVM, Pet Crossing Ani- mal Hospital and Dental Clinic (Bloomington, Minn.); Amber Labelle, DVM, MS, DACVO, University of Illinois College of Veterinary Medicine (Urbana- Champaign, Ill.); Michael J. White, second-year student, Kansas State University Col- lege of Veterinary Medicine (Manhattan, Kan.).


Action List for This Month: • Carve out 10 minutes of the beginning of your work day to plan for the future.


• Make a commitment to AAHA. • Learn about the “I choose AAHA” campaign. This project is moving through social media nicely. Start your own mini “I Choose AAHA” campaign. Ask your staff/clients to send in a picture with their pets and a handwritten sign that says “I choose AAHA because…” and post them on your Facebook page.


• Keep up with my blog at aahanet.org/blog.


• Go to Facebook and “like” Pet Crossing Animal Hospital.


• Sign up to be an AAHA passionista by emailing kate.knutson@aahanet.org.


• This is the month of parasites—check out the AAHA Parasite Counselor Program: aahanet.org/Education/ParasiteCounselor.aspx.


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