7 CBBC TRADE YOUR WAY TO THE USA 2.6 15 112 10 8 CBBC JUST WILLIAM
11 111 8
9 CBEEBIES BOB THE BUILDER: RACE TO... 2.6 16 110 5 10 CBBC SCOOBY DOO AND THE VAMPIRE 2.5 16 108 2
SOURCE: TECHEDGE/BARB 1
Jargon explained
TVR – a television rating (average). TVRs are calculated by dividing the number of viewers by the number of potential viewers (universe) and multiplying by 100. % – share of TV viewing i.e. the average percentage of UK children who saw an episode the time it was aired. 000s – the average number of children in the UK who watched an episode (in thousands). Airings – the number of times each programme was broadcast on TV during the month.
COMMERCIAL CHANNELS ONLY AUGUST 2012 CHANNEL
PROGRAMME CITV BREAKFAST HORRID HENRY
TVR % OOOs AIRINGS 2.4 19 101 16
2 BOOMERANG SCOOBY DOO BOO BROTHERS 1.7 7 73 3 BOOMERANG SCOOBY DOO ZOMBIE ISLAND 1.7 8 73 4 CHANNEL 5 BANANAS IN PYJAMAS 5 CHANNEL 5 RUPERT THE BEAR 6 CHANNEL 5 ANGELINA BALLERINA 7 CHANNEL 5 ROARY THE RACING CAR