NiPoS and Store Design
Tree of Knowledge from
B.sensible
This eye-catching PoS stand from
B.sensible is free of charge to retailers and will fit comfortably on the counter. Made of wood, the tree reflects the natural properties of the
B.sensible range of children and babies 2 in 1 bedding and the hanging bags on the Tree enable customers to feel for themselves the softness of Tencel and to see that it is fully waterproof.
B.sensible products are now in new, easy to display packaging.
Tel: 07710 815222 Web:
www.bsensible.net Email:
tony@bsensible.co.uk
theQube
Grabbing a customer’s attention and communicating the value of your product clearly and quickly is such an important part of retail sales. Ideally, we would have a representative in every store standing by to give a demonstration and explain the versatility of our baby slings. But since that clearly isn’t feasible, we’ve developed theQube as a clever and compact sales solution, used to get more of our key features across to the consumer and to better illustrate the benefits of our products.
Having the key features clearly on display makes it easier for shops to sell product because it immediately answers questions and gives examples the customer may have needed from a shop assistant, or perhaps wouldn’t have bothered asking in the first place. theQube also represents a shift in the way we package our product. The display unit removes the need for standalone boxes which means less packaging and a reduction in cost we can then pass onto our customers with better margins. And as an added benefit, less packaging also allows us to display our bold colour range in a much more eye catching way. We launched theQube at Harrogate supported by a competition for one lucky retailer to win
free refills of the display unit for a year. We had a great response to the incentive, and are delighted to announce that Greenwich Baby in London has won free product for a year! Greenwich Baby owner, Coral Gayle-Reveault was thrilled with the news, “It’s given us a great boost that we really needed after a bad week. I love the products and can’t wait to get theQube on Display!”
Brother Max Provides Real Stand Out In Store and Online
Stylish and innovative baby brand Brother Max knows only too well the importance of stand out in store. To help support your sales both in- store and online, Brother Max has an array of POS options available for you to utilise at any time – including shelf barkers, wobblers, posters and shelf strips, as well as free standing display and modular display units, each designed to independently house product, freeing up your shelf space when necessary. Not content on providing only printed material, Brother Max also prides itself on its Live Action and Animated Product Demo Movies. Available for you to download, simply contact Brother Max and you will be given access to over 50 videos, ready for you to use across your website and social media channels.
Tel: 020 8387 4121 Web:
www.brothermax.com
Tel: +61 754 429 597 Web:
www.babaslings.com
www.nursery-industry.co.uk • APRIL 2012 • NURSERY INDUSTRY • 23
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