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MARKET STRATEGY
“Y-Container’s target client is a young couple in Shanghai, China, where many young people cannot afford independent housing. Recognizing the gap between incomes and house prices in Shanghai, Team China has designed a solution,” their literature explains.


 


From the living room, one can look to the left to see the austere kitchen. Paired containers on the right contain more private areas. The rendering below shows the container layout more clearly.


 


They slide out and pivot. Placed end to end at the central junction, the panels function as a bypass, with bedroom doors opening to reveal dual wall beds with storage between and to either side. Aligned along the module’s center line, they divide the single bedroom into two. Finally, each panel can individually roll to the far end of the module, covering one or both wall beds to create either a second great room or an open office and small, private bedroom.


Team China’s price breakdown in its clever pivoting brochure put costs at about $248,000. But including the gardens and decks in the affordability judging raised Y-Container’s costs, sending it to 14th place at just under $346,000. Affordability judge Matt Hansen remarked that many materials and components were hard to price, because he had never seen them before—specifically phase-change drywall— said to help modulate solar heat loads.


In 2013, the U.S. Department of Energy (DOE) and China’s National Energy Administration (NEA) will host Solar Decathlon China (SD China). Peking University will organize the event. China is a global leader in solar panel production, and has set its sights even higher. GB


 


DIGITAL ASSETS
> Project Manual www.solardecathlon.gov/past/2011/pdfs/china_manual.pdf
> Construction Drawings www.solardecathlon.gov/past/2011/pdfs/china_cd.pdf
> Menu and Recipes www.solardecathlon.gov/past/2011/pdfs/china_menu.pdf


Video Links
> Video Walkthrough www.youtube.com/watch?feature=player_embedded&v=dhecUKk9vCI
> Architecture Presentation www.solardecathlon.gov/videos_team_architecture.html#china
> Engineering Presentation www.solardecathlon.gov/videos_team_engineering.html#china
> Sales Presentation www.solardecathlon.gov/videos_team_sales.html#china


FOR CLICKABLE URL LINKS, GO TO WWW.GREENBUILDERMAG.COM/DECATHLON


44 01.2012 www.greenbuildermag.com

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