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Tablet users are spending three times as much time on the catalogue app than on the website Wall Street Journal
A look at YUDU’s own catalogue apps shows that users are engaging with the content and the retailer themselves. Across our catalogue apps 39.4% of users supply opt-in data that then becomes the property of the company. This data affords retailers up-to-date information about their audience demographic and can allow for better targeted advertising campaigns.
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