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[ANALYSIS] by Christopher Dring
DRIVER sped back to retail this week, but couldn’t quite overtake Deus Ex: Human Revolution to
claim the No.1 spot.
Much like Deus Ex, Driver: San Francisco marks a franchise rebirth, and UBISOFT backed the game with significant marketing support. It has been four years since we last saw a Drivergame (Driver 76on PSP and Driver: Parallel Lines on Wii and PC were released in 2007). Sales for the action racer were pretty evenly split between Xbox 360 (53 per cent) and PS3 (46 per cent).
So SQUARE ENIX holds the top spot for a second week, despite quite a sales drop of 46 per cent week-on-week.
It means that 505 GAMES’ duo of titles continue to stick together, with Zumba Fitness slipping to No.3 (sales down 19 per cent week-on-week) and Rugby World Cup 2011 dropping to No.4 (down 30 per cent week-on-week).
The actual Rugby World Cup starts today (Friday, September 9th) so expect this tie-in to hang around in the Top 10.
Sticking with sport, American football may not be huge in the UK, but Madden NFL 12by EA has found an audience and reached No.7.
The only other new title to break into the Top 40 was CODEMASTERS’ FPS new IP Bodycount, which didn’t perform as well as some may have hoped, just about making the Top 40 at No. 36.
Elsewhere, LEGO Pirates of the Caribbeanshuffled down a space to No.5 (sales fell 16 per cent week-on-week), Call of Duty: Black Opsis down to No.7 (sales up three per cent), with Cars 2following just behind (down nine per cent).
68 September 9th 2011 5
Source
1
TOP 40 ALL FORMATS 1
[ENTERTAINMENT - ALL PRICES] DEUS EX: HUMAN REVOLUTION Formats: 360, PS3, PC
This week
2
Last week
NEW Title DRIVER: SAN FRANCISCO 360, Wii, PS3
32 ZUMBA FITNESS 360, PS3, Wii 43 RUGBY WORLD CUP 2011360, PS3
2
54 LEGO PIRATES OF THE CARIBBEAN Wii, DS, 3DS, 360, PS3, PC, PSP NEW
6 MADDEN NFL 12PS3, 360
75 CALL OF DUTY: BLACK OPS PS3, 360, Wii, PC, DS 86 CARS 2 Wii, DS 360, PS3
3 4
New Entry Re-Entry
Week ending September 3rd 2011
97 FIFA 11 360, PS3, Wii, PS3, PSP, DS, PC 10 12 11 9 12 17 13 8 14 10 15 14 16 16 17 18 18 23 19 19 20 15 21 31 22 11 23 13 24 20 25 35 26 30 27 32 28 26 29 24 30 25 31 29 32 34 33 28 34 39 35 36
THE SIMS 3 PC, DS, 360, PS3, Wii, 3DS
LEGO HARRY POTTER: YEARS 1-4 Wii, DS, 3DS, 360, PS3, PC, PSP LEGO STAR WARS III: THE CLONE WARS Wii, DS, 3DS, 360, PS3, PC, PSP DIRT 3 360, PS3
ASSASSIN’S CREED: BROTHERHOOD 360, PS3 BRINK 360, PS3, PC JUST DANCE 2 Wii
BATTLEFIELD: BAD COMPANY 2360, PS3, PC RED DEAD REDEMPTION 360, PS3 CALL OF JUAREZ: THE CARTEL 360, PS3 WII SPORTS RESORT Wii
DUKE NUKEM FOREVER 360, PC, PS3 THE LEGEND OF ZELDA: OCARINA OF TIME 3D 3DS
HARRY POTTER AND THE DEATHLY HALLOWS: PART 2360, PS3, Wii, PC, DS HOMEFRONT360, PS3, PC
MICHAEL JACKSON: THE EXPERIENCE 360, PS3, Wii, DS, PSP GRAND THEFT AUTO: EPISODES FROM LIBERTY CITY PS3, 360, PC TIGER WOODS PGA TOUR 12: THE MASTERS 360, PS3, Wii MARIO KART WII Wii L.A. NOIRE 360, PS3 PORTAL 2 360, PS3, PC
MORTAL KOMBAT PS3, 360 SKATE 3 360, PS3
SNIPER: GHOST WARRIOR PS3, 360, PC INAZUMA ELEVEN DS
NEW RE
37 27 38 22 39 36 40 33
DEAD SPACE 2 PS3, 360, PC BODYCOUNT PS3, 360
XENOBLADE CHRONICLES Wii JUST DANCE 2: EXTRA SONGS Wii THE SIMS 3: GENERATIONS PC WII FIT PLUS Wii
Developer: Eidos Montreal Publisher: Square Enix Publisher Ubisoft
505 Games 505 Games
Disney Interactive EA
Activision
Disney Interactive EA EA
Warner Bros LucasArts
Codemasters Ubisoft
Bethesda Ubisoft EA
Rockstar Games Ubisoft
Nintendo 2K Games Nintendo EA
THQ Ubisoft
Take-Two EA
Nintendo
Rockstar Games EA/Valve
Warner Bros EA
City Interactive Nintendo EA
Codemasters Nintendo Ubisoft EA
Nintendo
www.mcvuk.com
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