6•
INT
I HIS SSUE The Front Page
More distributors are entering the ap- pliance business as a way to gain a more diversified market base. Morri- son Supply co., based in texas and with branches throughout the U.S., began selling appliances five years ago and recently bought the Appliance Mart to provide a ready customer base for its lines of high-end kitchen and laundry appliances, plus lighting and cabinet door/hardware products. Story begins on page 32.
In the News
Noritz commits $150,000 to quake/tsunami relief.......4 Kohler pledges $1 million donation to Habitat ........20 Rheem branding strategy upgrades to sleek model ..38 iAPMo, ASSe cooperate on standards copyright ....44 Peter Schor’s K•BiS product selection......................50 American Standard back on its game........................56 Hydromatic grinds out green campaign....................61 linda Jennings’ K/B crystal ball for 2011.................62 tankless conversions make believers out of building managers, contractors.............................68 canadian distributors awarded “Best Managed”....70 editor’s Viewpoint: Social media just beginning to make an impact, offers huge potential...............82 Kitchen/Bath product review...............................52, 54
Martin’s Corner American Supply Association
John Martin is an enthusiastic booster of industry associations in general and the ASA in particular. Here he provides com- pelling reasons to join the ASA, along with in- sights from ASA executive vice president Michael Adelizzi, along with several industry in- siders’ thoughts on the ASA............................72
Columns
RicH ScHMitt: Stop that!..........................................8 MoRRiS BeScHloSS: Notes from the PVF Roundtable; energy considerations....................28
DAN HoloHAN: Ugly contest yields beautiful results ..................................................48
PeteR ScHoR: it’s K•BiS time!................................64 iRViNg BlAcKMAN: What you need to know about estate tax management .............................77 teRRy BRocK: Make ad campaigns work for you...30
Next Month See contact information on page 82
Watch to see who will be inducted into TheWholeSAler’s PVF hall of Fame!
APRIL 2011
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