NEWS DISTRIBUTION
Stentor and Rosetti join forces Vandoren and Schaller brands to benefit from new supplier partnership
STENTOR AND Rosetti have announced an agreement that will see the two UK suppliers respectively sub-distributing Vandoren reeds and Schaller guitar parts in the UK. This
collaboration, which will benefit both companies in reaching further into specialised areas, will allow Vandoren to gain from the strong sales team and
customer base that Stentor
Rotosound Bares Knuckle
ROTOSOUND AND Bare Knuckle pickups have got together to bring the best of British manufacturing to the guitarist – with every Bare Knuckle pickup now coming with a free set of Rotosound strings. Rotosound and Bare Knuckle both see themselves as forward thinking companies with products of global status, attracting some big name users and endorsers over the years, including Jimi Hendrix and Duff McKagan with Rotosound, and Matt Bellamy, Gary Moore and Steve Stevens with Bare Knuckle – to name but a few. The deal was struck by Jason
How, the CEO of Rotosound, and Tim Mills, Bare Knuckle's founder and managing director.
enjoys, while Schaller will profit from Rosetti’s extensive involvement in the specialist guitar sector. Vandoren is an extremely popular and widely played reed brand, known for high quality and reliability and is a best- selling line in this particular market for many MI retailers. Stentor has already begun taking orders for the range of Vandoren reeds and a price list is
available on request. Schaller, for its part, has been
manufacturing top quality guitar parts for over 60 years and its components have been chosen by many of the world’s largest guitar companies, such as Gibson, Fender, Paul Reed Smith and CF Martin. Rosetti has also wasted no time in making Schaller products immediately available to its network of retail customers. STENTOR MUSIC: 01737 240226. ROSETTI: 01376 550033
New co-op agreement struck between Jason How and Tim Mills
“Bare Knuckle pickups always like to put a set of strings in with the products, because we want our customers to hear their new pickups at their very best – with new strings,” said Mills. “Being a British manufacturer and exporter it seems only logical
that the strings, BK 10s (nickel on steel Rotos) were from a fellow British manufacturer. Superb brilliance and strength make Roto's the first choice for the professional; the ideal way to show off that new Bare Knuckle pickup.”
Yamaha EKB promotes Ashby
YAMAHA MUSIC UK has announced that Richard Ashby is to move from his current position as sales manager for Yamaha's AV and hi-fi business to a newly created role of EKB marketing and product manager. Ashby will now play a key role in developing the marketing strategy for EKB’s portfolio of Clavinova and budget digital pianos, keyboards and the Avant Grand products. In a separate statement,
Yamaha has revealed it is introducing a dedicated Audio
8 miPRO MARCH 2011
New roles at Yamaha for Ian Galloway and Richard Ashby
Visual division, with Ian Galloway being named divisional director. Until now, Robert Webster, the director of Yamaha’s keyboard
business, was in charge of audio- visual sales and marketing activities. YAMAHA: 01908 366700
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