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INDUSTRY NEWS EPA honors Moen with WaterSense partner award


NOrTH OLMSTED, OHIO— Moen In- corporated has been selected as the U.S. EPA’s 2010 WaterSense®


Man-


ufacturer Partner of the year. based on Moen’s significant WaterSense-la- beled product offerings, efforts to promote the benefits of WaterSense to consumers and its strategic collab- orations with retailers, government authorities, trade associations and non-profits. The award was accepted by Tom Liebhardt, Moen senior di- rector of marketing-wholesale, at the WaterSmart Innovations Conference and Expo in Las Vegas. “Moen is honored to be recognized


by the EPA for our overall excellence in the water efficiency arena, as well as our strong efforts to advance the mission of WaterSense,” said David Lingafelter, president of Moen Incor- porated. “At Moen, we recognize the responsibility to conserve water for future generations – and to help con- sumers make responsible choices, as


well. We are committed to reducing the environmental impact of our products, while delivering the high level of performance that’s synony- mous with the Moen name.” As a WaterSense partner, Moen has aligned its priorities with the goals of


the U.S. EPA, working to protect the future of our nation's water supply through the introduction and ongoing support of water-efficient products, programs and practices, while keep- ing consumers’ needs top-of-mind. To demonstrate the company’s


commitment to water conservation, in 2009, 100% of all new and existing Moen residential and multifamily lavatory faucets were certified to meet WaterSense criteria. In 2010, Moen also announced that 17 of its showerheads received the first certi- fications from the EPA’s new Wa-


terSense labeling criteria specifically for showering products. The newly- certified showerheads represent every category in Moen’s showering port- folio — including wall-mount, rain- shower and hand shower showerheads — which are available in a number of on-trend finishes at wholesale showrooms and retail lo- cations nationwide. In addition to helping consumers


save water, resource conservation is also an important part of Moen’s everyday corporate culture. For the last quarter-century, Moen has devel- oped programs to protect the environ- ment and further its long-standing commitment, resulting in industry- leading sustainable practices. For ex- ample, the company has reduced its environmental footprint by reusing 70% of all water used in product test- ing and recycling nearly 82% of waste from the manufacturing process. Moen has also installed


•THE WHOLESALER® — JANUARY 2011


water filtration systems in all of its fa- cilities to reduce plastic bottle con- sumption and switched to using only recycled paper and soy-based inks for copies. Moen is one of four companies to be named EPA WaterSense Partner of


reducing the environmental impact of our products...”


“We are committed to


the year for 2010. Awards were also given to the EPA’s top Promotional, retailer/Distributor and Irrigation Partners. “These partners contributed signif-


icantly to our efforts to make Wa- terSense labeled products a household fixture in 2009,” said Peter S. Silva, EPA’s Assistant Administra- tor for Water. “They also helped con- sumers who purchased these products save 36 billion gallons of water and more than $267 million in water and sewer bills in 2009.” Visit www.moen.com.


See contact information on page 98 • Be sure to visit www.thewholesaler.com for web exclusive articles and videos! •


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