WWW.MCVUK.COM
RETAILBIZ: FAMILY TRAINER: TREASURE ADVENTURE MCV 17/09/10 59
Namco Bandai’s third instalment in its Family Trainer mini-game fitness series adds four-player capability… by Dominic Sacco
TREASURE ADVENTURE continues the successful formula of previous Family Trainer titles with a collection of motion-sensing party games. As the third entry in the casual Wii sports series, Treasure Adventure adds a range of new activities, treasure island locations and party modes to excite fans and Wii owners. Namco Bandai
product manager Kate White tells MCV: “We have a great Family Trainer fanbase so we
know that the new game will be an appealing continuation in the series for all of them. “We’ll have great in-store presence to capture the family action sports market in the run up to Christmas, and will be hitting the fans with a targeted marketing campaign so we’re expecting it to do well at retail this autumn.
“
Family Trainer: Treasure Adventure adds four-player functionality for the first time so whole families can play together at once. The exclusive mat bundled with the game gives players a unique experience – whether they have to escape from Egyptian mummies, jump from rope to rope to avoid being bitten by sharks or run along the top of a
We'll have great in-store presence to capture the family action sports market in the run up to Christmas. Kate White, Namco Bandai
runaway train. It provides players with a full-body motion-sensing gameplay experience that the Wii Remote can’t offer by itself. The game’s Mii-integrated characters have been developed further, and players now also have a Trophy Room where they can host all of their unlocked achievements.
In Party Mode, up to eight players can take turns in a series of activities and competitive challenges, with a range of difficulties to suit beginners and seasoned pros. Meanwhile, Treasure Adventure mode is filled with dozens of missions with more unlocked as gamers uncover new uncharted lands.
ISLAND OF FUN ”
There is also a Free Play mode which offers instant access to specific challenges, while Treasure Trials mode pits players against the toughest challenges Treasure Adventure has to offer. Completing top tier missions unlocks rewards such as medals, different outfits for in-game characters and high-score rankings. Namco Bandai is providing a print and online marketing campaign to ensure the title is picked up by its target audience – children and families. White adds: “We have a strong print campaign planned amongst the kids and
mum’s media to really emphasise the new features of the game, and will be continuing to push the franchise with a great trade marketing programme. “We will also have a strong online campaign targeting past purchasers of the Family Trainer series with the launch news.” With its fresh set of challenges based on exhilarating treasure hunting quests, great escapes and thrill-seeking crusades, Treasure Adventure offers a fun way of getting everyone up and active – without the need for serious fitness regimes. Family Trainer: Treasure Adventure hits stores on October 22nd for the Nintendo Wii.
RELEASED: OCTOBER 22 FORMATS: WII PUBLISHER: NAMCO BANDAI DEVELOPER: HAND INC PRICE: £39.99 DISTRIBUTOR: ADVANTAGE CONTACT: 0121 506 9585
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80