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The fu t ure of our clean i n g in d u str y
supports and endorses:
Cleaning industry responds to
alcohol levy’s to fund cleaner streets
Measures to combat the wake. There is no excuse for dropping litter, no
impact of alcohol on matter how much a person has spent on alcohol,
communities have been and we believe that a society that values its
unveiled by both Labour environment would be the best outcome from any
and the Conservatives, new legislative measures.”
as the two main parties
Meanwhile, public attitudes towards the drinking
target excessive drinking
culture has taken a negative turn, with one in four
to help fund the additional
people stating in an Ipsos Mori poll that they
cost of policing and
avoided parts of their local area because of alcohol
cleaning up after nights out.
related disorder. Alcohol-related problems are
The Conservatives have
estimated to cost the UK up to £13 billion a year.
promised extra taxes on late Dickie Felton of Keep Britain Tidy said:
night opening and high-
“Fast food and confectionary litter not only looks
alcohol drinks, as well as a ban on selling drinks
appalling; it costs the taxpayer millions of pounds
under cost price. Their plans come just weeks after it
each year to clean-up. We believe that companies
emerged that the Government is planning to introduce
should be taking more responsibility over what
minimum prices for alcohol to help meet the costs of
happens to that burger box or pasty wrapper once it
drinking on society.
leaves their premises. But we are not convinced that
Steve Wright, Chairman of the British Cleaning a “clean-up” levy is the right way to achieve cleaner
Council, said: “While we support any measures that streets. We very much believe in prevention rather
will improve our public spaces, we would rather see than cure. We want all companies involved in the
investment in educating people on the importance selling of cigarettes, drinks and confectionary to be
of proper waste disposal and recycling, rather than
doing more to encourage their customers to do the
simply promising them that we will clean up in their right thing and use a bin.”
Official audit shows RWM more
popular than ever
As the industry gears up for RWM’s return to the Birmingham NEC this autumn (14th – 16th September
2010), official statistics published by the Audit Bureau of Circulations reveal that last year’s exhibition was
indeed a record breaker, attracting more visitors than ever before. In its fifth consecutive year of growth,
RWM drew 9,781 visitors, representing an 8% increase on 2008. Exhibitor numbers were also at an all time
high with over 500 stands.
Further analysis of the ABC audit reveals that the show’s international audience has grown by nine per cent
and attendance by decision-maker level visitors (Director or equivalent) increased by more than 10%,
amounting to more than a third of the overall visitor attendance. Meanwhile a survey of RWM 09 visitors*
found that four out of 10 actually expected their budgets to increase, even in this tough climate.
“The ABC audit and the feedback from our visitors justify RWM’s reputation as the environmental sector’s
premier event and explain why over 70% of stand space for this year’s show has already been booked,” said
event director Gerry Sherwood. “RWM plays a central role as a business and
ideas exchange for a thriving industry and we are working hard to ensure that
RWM 10 continues to deliver a quality event for exhibitors and visitors alike.”
| TOMORROW’S CLEANING | The future of our cleaning industry
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