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party rap


MUSIC INDUSTRY MAGICIAN SEAN COMBS ON HIS PURSUIT OF THE SERENITY OF THE SEA, AND A LIFE AWAY FROM THE HEAVY STREETS OF HARLEM WORDS: JAMES EVANS


T


o some he’s P Diddy; others still think of him as Puff Daddy; and to almost all he’s Sean Combs, that guy with a mighty big yacht.


The 50-year-old rap star certainly rocks it in the way you would expect of a generational icon. Always seen at red carpet events, decorated in designer labels and buoyant in his preservation of an image that started in the ghetto and now resonates around the opulence of Beverly Hills, Combs is the captain of his celebrity status.


It is a position he has reached with no small amount of hard graft. Growing up in Harlem, he scored his first record deal in 1997 with debut album No Way Out, although as manager of label Bad Boy Entertainment had already launched the careers of artists such as The Notorious B.I.G and Faith Evans.


What followed were hugely successful projects Forever, The Saga Continues and Press Play, while 2020 sees the release of No Way Out 2, a long-awaited sequel – in name and in style – to his debut. All told, his dominance of the sound has confirmed Combs’ ascent to being regarded a true global music entity, informing and inspiring


a new generation of artist. That’s not to say he hasn’t retained his position at the top of the urban jungle – it’s just that with a reported wealth of $825million, he is more likely now than ever before to grant himself the opportunity of taking time out. And time spent on the water is some of his most enjoyable.


“It’s a world away from what I am used to and being out there has become one of my favourite ways to relax,” he says. “I didn’t think I would like it when it was first suggested to me – I thought doing that kind of thing was a bit too slow for me, but the whole nautical thing drags you in and before you know it you are there, doing the thing, dressing like a captain,” he laughs.


For many years Combs would be seen on the yacht Maraya, built by the Ferretti Group. It provided the rap artist’s favourite place to break free from the flashbulbs. Available to charter at around $300,000 per week, the 54m, 12-berth yacht had all the usual trimmings as well as, crucially, a dancefloor. “Music is always going to play a big part for me,” says Combs. “It may be a place to get away from it, but you still need to set things up for the chance of a party.”


ONBOARD | SPRING / SUMMER 2020 | 21


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