MARKET REPORT HEATING & LIGHTING continued
through a standard internal doorway. Sales Director Richard Denholm says that the product has been developed in direct response to customer demand for a compact lighting unit offering a variety of options, such as an integral generator or mains operation.
Ready for a cold snap
Another supplier anticipating a busy autumn and winter period is The Hire Supply Co (HSC) which has geared
The Podlite from Shindaiwa’s Site Bright division is targeted at several hire markets.
to a site on one vehicle, reducing the hirer’s carbon footprint. In addition, smaller products like our latest Link T3 trolley-mounted light enable smaller, non-specialist hire companies to offer a lighting solution to their customers.”
New lighting division
Another company that has expanded its operation to meet this on-going demand is Shindaiwa, which has established a new division called Site Bright specialising in lighting products. Its line-up includes the Podlite portable LED light which has an IP66 water resistance rating, and it has introduced a range of Atex-certificated lamps for use in potentially explosive environments in the oil and petrochemical industries.
“There are strong synergies between these lighting products and Shindaiwa’s line-up of welder-generators, with the customer bases overlapping,” said National Sales Manager, Tom Page. “Although the Atex-approved products are targeted at a specialist market, it is one that is growing despite the effects of the downturn in the oil and gas industry last year. The issue of Health & Safety on site is of on-going importance, and users appreciate the higher levels of illumination that the latest technology gives. In addition, many refurbishment projects at refineries and other facilities were postponed and are set to get under way in 2018.
“Much of the demand is short-term in nature, with equipment only being needed during the two to three-month shutdowns that are typical for the work to take place, so hirers are ideally placed to provide the equipment. Other products, like the Podlite, appeal to different markets such as the events and film production industries, and they offer a variety of hire opportunities.”
Similarly, Morris Site Machinery’s SMC TL60 Trolley Light has been designed for one-person deployment, has four LED lamps and fits
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up to meet demand for heating equipment. “The seasons do not seem to follow the traditional patterns any more, but we can be sure that, at some stage, we will have a cold snap, which is when demand will really start,” said MD Gary McWilliam. “I have heard some forecasters are predicting a calm autumn before a freezing cold winter kicks in, similar to the crisis of 2010/11, when heavy snow crippled transport networks and closed airports.
“Hirers depend on us to have the stocks available so that we can supply them quickly when extreme weather occurs, and our product range includes solutions for a wide range of requirements, including heaters, lights and pumps. Every year we sell more and more of all these product types. Many hire companies have these units for two years, achieving revenue in the first that more than covers their original investment, getting additional business in the second year, and then perhaps replacing them with a model that, by that time, will offer more technological benefits.
HSC says it has ample heater stocks if we have a long, cold winter.
“We are selling more and more LED work lights rather than traditional tungsten halogen ones, and demand for fluorescent lamps is decreasing as users appreciate the benefits of greater robustness, long product life and energy efficiency. These are important considerations for many users and will remain so for the foreseeable future.”
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