Industry News


Roland DG unveils plans for new ‘nearly ZEB’ certified HQ R


oland DG Corporation has announced plans to relocate and consolidate its headquarter to Miyakoda and construct a new ‘nearly ZE’ certified building that will reduce energy consumption by 75%. Roland DG Corporation consolidated its mass production functions to the Thailand plant as of December 2021 to improve production efficiency, and the Miyakoda plant is now used as a pilot line. To further improve efficiency, Roland decided to relocate the headquarter to integrate the factory and headquarter functions that are currently located at two separate venues in the Miyakoda area in Kita-ku, Hamamatsu. Furthermore, Roland will newly construct a ‘nearly ZEB’ certified building in July 2023 as its headquarter, which will reduce energy consumption by 75%.


ZEB certification defines four levels of certification based on the level of achievement of a zero-energy construction. Zero-energy construction aims to reduce the annual primary energy consumption


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balance required for air conditioning, lighting, etc. to zero by combining energy-saving technologies, such as use of natural energy and efficient equipment systems, and energy-creating technologies, such as solar power generation. Roland’s new building will be ‘nearly ZEB’ certified, achieving a primary energy consumption reduction of 75%+ through energy conservation (50%+) and energy creation.


The new building will provide a space that creates new value by organically combining R&D, administration, and sales functions together in a single office area. All floors will have public areas, interaction areas, and creative areas designed to enable employees to freely change their work environment, generate ideas, and communicate with each other. Shizuoka Prefecture sets a seismic zone standard that is stricter than the national standard, and the new building to be constructed will be 1.5 times safer than the national standard. The new building will also be equipped with a solar power generation system on the rooftop, automatic lighting control and inverter airflow control for


AIM Smarter advances PromoServe


IM Smarter has revitalised its prestigious CRM system PromoServe with brand new software development features, new marketing collateral and updated business service packages.


Specifically designed to allow promotional merchandise distributors and suppliers of all sizes to manage their end-to-end business operations including marketing, sales, CRM, supply chain, procurement, financials, and projects, the PromoServe system has recently undergone new development to now include features such as processing reverse VAT charges, setup of products for multi-brand businesses, refining sales orders and commercial invoices, as well as bespoke development features for streamlining order processing actions within specific client’s businesses. Also receiving a revamp in marketing collateral such as a new website and brochure, as well as a renewal of the business service packages available, the


| 6 | September 2022


CRM system has been updated and re-energised in time to support businesses from the promotional products, corporate gifts, print, manufacturing, and clothing/ workwear industries build back their businesses efficiently with less need for other costly resources after the effects of the COVID-19 pandemic and subsequent turbulence.


Deborah Wilkinson, COO at AIM Smarter, said: “Following the pandemic, we’ve seen many companies turn towards technology to help support their teams, grow their online presence and increase efficiencies within their businesses.


“PromoServe is tried and tested in this area, with an average customer lifetime of over 10 years our recent and on-going advancements demonstrate our continued commitment to providing the best technology solutions for our industry.” Also joining the team is the newly appointed general manager, Nathan Wisniewski. He is well-known among the PromoServe community and passionate


about AIM Smarter’s technology and customers.


Nathan Wisniewski


He said: “With over 20 years of research and development and a global customer base, PromoServe is the world’s most


comprehensive business management solution for anyone selling branded products. Ever since I started with the company over 10 years ago, PromoServe has been the system that interested me the most as I have seen first-hand how it has transformed businesses of all sizes, and to be given the opportunity to support our current and new users by driving this system forwards gives me a lot of pride and excitement for the future. As a team we have worked hard during the pandemic to develop the system even further to provide businesses in the industry the support they need.”


www.printwearandpromotion.co.uk Artist’s impression of the new HQ


exhaust fans, and a top-class efficiency air conditioning system, all of which are consistent with global efforts to achieve carbon neutrality. The building will provide a comfortable workplace that accommodates a variety of work styles, including a deck terrace taking advantage of its location in front of Miyakoda-sogo Park, cafeteria lounge, training room, and showers. At a time when the role of an office building is rapidly changing due to the pandemic, the design takes into account a hybrid working style between office and telecommuting, considering the way of working in the future. Roland aims to create an environment that facilitates communication and promotes team building in order to realise its slogan to ‘Inspire the Enjoyment of Creativity’ and spark excitement.


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