Focus on Promotional Products
10 unique and unusual promotional gifts
Jennifer Burton, marketing executive at promotional merchandise distributor Steel City, provides a run down of 10 unique and unusual promotional gifts to help you stand out from your competitors.
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re you looking for a way to stand out from your competitors? Do you want to add a playful twist to your next marketing campaign and make people smile? Well look no further!
We are often asked for weird and wacky promotional gifts,
and see it as an exciting challenge to source an unusual and quirky branded item. From fully bespoke stress characters to colour changing mugs and umbrellas, there is a huge range of unique, fun promotional gifts to choose from.
Bespoke shape stress items
Stress relievers are probably the most versatile and customisable promotional product available; the foam can be formed into the shape of any object you could possibly think of! Maybe you are promoting an engineering company – a hard hat stress reliever could be a good brand fit, or maybe you want to launch a new delivery service or work in the logistics industry – how about a branded stress van? The list of stress shapes is almost limitless, from pigs and penguins, to bananas, champagne bottles and even different characters (think doctors, nurses, police, office workers!). If a stress reliever is not quite enough, how about making it into a keyring or phone
holder?! With such a diverse selection of stress relievers, no matter what industry or sector you are promoting, there is most likely a stress reliever item for you!
2 Mobile ring lights
It is all about video marketing these days if you want any chance of making an impression on your social media channels. A handy promotional device that you could send to your customers are Genie Selfie Lights. They clip onto a smart phone, iPad, tablet or laptop, and with an adjustable light will enhance the look of any live streams or insta-worthy snaps! Or you could try a 1080p HD branded webcam that incorporates a ring light – for all those important Zoom meetings! Both items can be printed with your company logo and will be a daily reminder of your services or goods.
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Gifts made from unusual materials Another way to make your customers both old and new stop in their tracks is with a gift made from an unusual material. Add a logo to pencils made from recycled CD cases, denim and even money! If you market a car dealership, a branded tyre tread ballpen or coaster made from recycled tyres could align closely to your offering.
www.printwearandpromotion.co.uk 3 Colour changing products
One way to surprise and wow your customers is with a promotional gift that changes colour! Add a logo to a full colour printed ceramic mug that reveals your artwork as hot water is added to it. Or how about a colour change umbrella where your branding goes from white to a rainbow motif when in wet conditions! Or perhaps a printed T shirt that reveals the colours of your branding when exposed to the sun? For a more budget friendly unusual promotional gift, colour change silicone wristbands, stress balls and even rubber ducks are a bit out of the norm and will turn your customers heads!
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