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Industry News


Introducing Polyprint Iberia P


olyprint announced the creation of Polyprint Iberia in Valencia, Spain, on Friday, November 17. After more than 12 years of partnerships throughout the national territory, Polyprint is now taking a step forward and collaborating with a team of DTG industry experts to establish Polyprint Iberia, which will centralise the brand’s operations in Spain and in regions of Portugal.


This joint venture between Polyprint and Polyprint Iberia is focused on addressing, not only the constantly growing demand for DTG products in these areas, but also on better serving current and future equipment users. George Benglopoulos, Polyprint’s CEO, said: “Our presence in the Spanish market, since 2008, has helped numerous clients start and


Quique Torró will head up the Polyprint Iberia team


grow their garment decoration business successfully, relying on the latest DTG technological advances. Polyprint Iberia will allow us to have a closer relationship with our customers by creating an extensive network that will offer Polyprint products, high-quality educational services, ongoing support and short delivery times, anywhere within the peninsula.”


L


Stedman introduces new styles and colours for 2022 The new gender-neutral Lux T shirt


ux is the latest addition to the Stedman range for 2022.


Facing a multitude of options in the promotional textiles industry, fi nding the T shirt that covers all your needs is diffi cult. Enter Lux: A gender-neutral T shirt made from 100% combed cotton in premium ring spun quality, even in melange colours, convincing with a grammage of 180gsm. Side seams guarantee an advanced fi t. The impressive size range of XS to 5XL and a colour set of 14 tones based on the highest demand make Lux the new must-have of 2022.


Of course, there is a dedicated ladies style: Lux Fitted with a feminine shape, available in all 14 Lux colours and up to 3XL.


Both Lux styles feature a premium woven size label and a tear-away label in the side seam.


In addition, the absolute bestsellers of the Stedman brand, the Classic-T and the Classic-T for women, will receive additional colours in 2022 expanding their already wide range of tones.


Both Classic styles now share the most popular top 25 colours as matching partner styles. Specifi cally, the Classic-T will gain the new colour denim blue, while the Classic-T


| 16 | January 2022 Lux Fitted


The creation of this new entity demonstrates Polyprint’s commitment to putting customers fi rst by extending its reach. Polyprint’s strategic growth will offer the best possible service to Texjet DTG printer, and to automatic PreTreater machine end-users. In addition, it will allow Polyprint to forge customer-focused business alliances that will streamline local effi ciency. The Polyprint Iberia team is a highly qualifi ed group of DTG industry professionals. Quique Torró will be heading this team, an experienced technician with extensive knowledge on Polyprint products. He said: “I am really excited about the launch of Polyprint Iberia. We are committed to helping businesses advance by making the most of their DTG equipment. The Polyprint customer community will greatly benefi t from this big step.”


Geiger welcomes four new team members


G


eiger is continuing to expand and welcomed four new employees to its UK division


in November.


Radhika Chagane and Charlie Lambe join as production co-ordinators to support the increased order activity in the production team.


Joining the sales and marketing team are Manni Virdee, sales co-ordinator and Kayleigh Ennis, marketing executive.


Vicky Kinasz, managing director of Geiger’s UK division, said: “We are delighted to welcome our four new starters to the team in this exciting growth period for Geiger. It is great to have so much talent coming into the industry, and we look forward to seeing them fl ourish as part of the Geiger family.”


for women will receive the colours ash and bottle green in addition to denim blue. The Classic-T Fitted for men also benefi ts from an expanded colour range and is now also available in real grey. With the Classic series, you are better equipped than ever to meet all your customers’ requirements.


Clockwise from top left:


Manni Virdee, Charlie Lambe, Radhika Chagane and Kayleigh Ennis


www.printwearandpromotion.co.uk


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