INTERVIEW – RICARDO REGNER
Interblock Evolves with Stadium and New Technologies
Ricki Chavez-Munoz spoke to Ricardo Regner, President of LatAm – Mexico & Caribbean at INTERBLOCK, asking for an update on the progress of the “Stadium Theme” discussed exactly one year ago.
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NTERBLOCK is a pioneer in technology for ETGs (Electronic Table Games), especially in relation to the gamification of roulette. With the creation of the Stadium theme for mass roulette games, they have also introduced special live designs with customizable bonuses, along with other distinctive features.
RICARDO REGNER: “The Stadium concept has been evolving over the past year in Latin America. As we mentioned in the previous interview, for example, a player might be playing roulette at one station while another is playing Blackjack or another game at the adjacent station. Today, we are incorporating new games into the Stadium and adding tournaments to make the experience even more appealing. At the same time, Interblock, along with operators, has also started to develop their experience with these products. We have found that Stadiums with fewer positions tend to be more successful than those we typically see in the United States. This promotes closer proximity to the live dealer, whose role has shifted from being just a dealer and paymaster to also being an entertainer. This proximity and connection with the dealer align with our Latin culture, creating a superior experience.”
RCM: There is a format for organizing exclusive promotional events by companies in the sector, parallel to the already established regional events. We noticed that INTERBLOCK has also entered this practice. How has it gone for you with these exclusive events over the course of the year?
RICARDO REGNER: “The exclusive events have gone really well for us. We have collaborated with various properties during the installation of new products and promotions during go-live, celebrating with ribbon-cutting ceremonies, raffles, player support, and general activities that involve the entire casino audience. The events have been a great success, creating high expectations and solidifying our relationships with customers. Certainly, for the remainder of this year and next year, we will be intensifying these activities, along with launching new products and market segments in which Interblock will be participating.”
RCM: Is there a possibility of advancements based on artificial intelligence for the future evolution of INTERBLOCK’s products to stay at the forefront of emerging technologies? RICARDO REGNER: “Emerging technologies definitely hold a relevant place at Interblock. We conduct data mining to develop our product roadmap for both the land-based and online spaces. It is part of our company culture to gather data and understand the behavior of different players, which allows us to improve and create attractive and innovative products. Regarding artificial intelligence, it is a concept that is evolving in gaming, and we are certainly exploring new technologies that will allow us to stay at the forefront of innovation, responsibly and safely for regulators, operators, and players.”
10 OCTOBER 2024
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