COVER STORY Interblock
The ETG specialists are looking forward to G2E Asia with a strong line-up promised.
nterblock goes from strength to strength internationally, and Asia is certainly not immune to the company’s charms or excellence. With a succession of recent installations adding to an already-impressive market
percentage, Interblock is looking to new markets within Asia to continue its growth. Michael Hu, VP Interblock Asia, told Casino International that two key countries for the future will be Laos and Cambodia. He said: “We are looking at Laos and Cambodia for growth, they are regulated markets now and there is potential for us to grow there. We currently have 54 stations installed in Laos, and in Cambodia we have units in its largest casino. “Korea is also becoming significant for us; our electronic table games can be found at Jeju-Do Island.” The Jeju-Do installation is at Jeju Sun Hotel &
Michael Hu, VP Interblock Asia
Casino, and the installation consists of a 26-seat Diamond Stadium composed of a live baccarat dealer table, automated roulette and automated Sic Bo generators. Players have the ability to play up to three games at a time from one play station. Jeju Sun Hotel & Casino will also bring Interblock’s Organic product line to its casino floor including Organic roulette with eight seats and Organic Sic Bo with eight seats. That installation has been joined by another
Korea success, at Golden Crown Casino Daegu. This installation comprises a 30-seat Stadium offering two live baccarat games and one automated roulette that provides players the opportunity to play up to three games simultaneously. “We are very proud to bring our first electronic
table games to Korea with our unique Stadium product offering. This multi-game configuration creates a great introduction to Interblock ETGs for both new and advanced table games players. I am confident Golden Crown Casino Daegu’s players will enjoy this new gaming environment,” said Michael Hu, Vice President of Asia.
The gaming space is composed of thirty play stations with 27-inch monitors that allow players to
30 MAY 2018
wager on up to three games at a time; four LCD displays that show live game play, game history and trends; one live baccarat table equipped with two shoes that deliver two baccarat games; and one automated generator that delivers roulette.
Success We asked Michael, what’s the secret of the company’s
Asian success? He explained that it all comes down to relationships, and the company having its own hub in the region. He said: “Our office in Macau is our regional hub from which we provide our services. From there we can cover Macau, Philippines, Vietnam, Malaysia, Korea – the whole region. “We have had an office in the region for 16 years;
we have never worked with an outside agent, distributor or partner in Asia. To that end, we have great relationships with our customers. Our company image, service level, customer expectations, and our commitment to the region are all very strong and our customers are satisfied with our level of support. In Vietnam, our market share is almost 95%, for example; other large vendors are beginning to see the potential in Vietnam and are trying to get into the market, but because we have a strong
enjoying Asian I
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