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INDUSTRY UPDATE


Designer RAK-Valet collection is Highly Commended by Ideal Home’s inaugural Bathroom Awards


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AK-Valet, the luxurious designer collection from RAK Ceramics, has been highly commended in the very first Ideal Home Bathroom Awards. Judges of the Modern Bathroom Range category were so impressed with the high calibre of entries that runners-up were also chosen alongside the winner, with RAK Ceramics standing out.


Launched by the leading consumer interiors title this year to celebrate excellence in British bathroom design, the award winners will be announced in the June issue of Ideal Home. The Modern Bathroom Range category focuses on contemporary, trend-led design at its best, with RAK-Valet capturing this perfectly. Created for RAK Ceramics by renowned French designer Patrick Norguet, RAK-Valet is a stunning bathroom range that gives a new perspective on bathroom design. The RAK-Valet washbasin collection is composed of functional elements – available in matt and glossy finishes – that are both practical and highly stylistic. Decorative forms with slender profiles for the washbasins, top-notch stylistic research for the bathtubs, and elongated lines for the toilet bowls.


RAK-Valet is a project designed to meet a need in bathroom design, leaving out any unnecessary shape or detail, with the essentials reduced to their pure, bare form. Perfect for the minimalist, modern bathroom and now Highly Commended by Ideal Home.


01730 237850 www.rakceramics.com/uk


remium kitchen water place specialists, BLANCO, announces TV presenter, Laura Hamilton, recipe book author, Melissa Hemsley and TV personality and architect, Laura Jane Clark as UK brand ambassadors. As the first ever UK brand ambassadors, the panel of experts will work alongside BLANCO on a consumer facing media campaign to highlight the brand’s range of industry-leading products. Their expertise will be showcased across social media as well as consumer publications in the homes and lifestyle sector, with a focus on the BLANCO UNIT and how its system of multi-functional parts makes kitchen life that bit easier.


Blanco announces celebrity ambassador panel P


BLANCO has made a name for itself as the industry leader when it comes to a holistic and complete approach to the kitchen water place, and the three new brand ambassadors will each play a significant role in helping consumers realise the benefits of including a BLANCO UNIT when they come to consider a kitchen design, in turn helping kitchen retailers and designers upsell to the latest innovative products.


Sianie Stephens, Digital Marketing Manager at BLANCO commented: “We’re delighted to have Laura Hamilton, Melissa Hemsley and Laura Jane Clark as our first BLANCO UK brand ambassadors. Each are well-known experts in their field and bring a unique and distinctive


approach to kitchen life that will resonate with our audience. Our ambassadors are part of our wider strategy to firmly embed the BLANCO brand into consumer channels and we’re excited to welcome them to the BLANCO team.”


To find out more about BLANCO’s products and services visit the website.


www.blanco.co.uk


BKU MAY 2023


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