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VitrA –Nature and Hygiene Big for 2021 Bathscaping! I


t might sound like a particularly gruesome illness, but Biophilia is


predicted to be big in bathrooms for 2021. Biophilia is the integration and inclusion of nature as a focal point – with lavish, well cared for greenery, natural wood finishes and subtle shapes and colours. A biophilic bathroom design features shapes and colours that have a relationship with the great outdoors. Various ferns and air plants like Tillandsia will thrive in humid bathrooms. Succulent plants (plants that store water in their leaves) also love bathrooms. To complement glossy leaves and foliage, white remains the top choice for sanitaryware – but splashes of subtle colour can be added with vessel basins. “The return to the full-colour suite may not be around the corner,” comments VitrA’s Margaret Talbot, but a subtle hint of colour in a soft earth tone adds character and distinction to a bathroom.” Bathscaping is the other bathroom buzzword for


2021 –the art of creating a harmonising scheme that meets all the family’s needs while also being practical, clutter-free, and easy to look after. Clutter-free modern shapes create a peaceful atmosphere – something everyone is seeking after


Countertop basin from the VitrA Outline collection features VitrA Clean Glaze for added hygiene and easy cleaning shown in one of four matt colours – all inspired by nature. White also available.


the stressful ups and downs of 2020. Plants play to this desire with consumers who have had time to spend time outdoors this year or are yearning tropical influences from missed vacations. The connection between water, wellbeing and


nature has never been easier with waterfall showerheads, walk-in showers, and statement baths.


relaxation with nature-inspired wood finishes, presented with lush leaves and foliage will be


Elegant furniture that reflects this need for


V-Care Prime launched Nov 2020. Arik Levy Designed for VitrA – the new multifunction shower toilet joins a comprehensive line-up from VitrA at a range of price points.


popular with consumers happy to spend on home improvements in the absence of far-flung holidays. Cleanliness is very much in our thoughts and


products that offer hygienic benefits, and easy cleaning will be a powerful feature in 2021. Customers will appreciate sanitaryware featuring a glaze that does not allow grime to linger and slows bacteria’s growth. Rimless toilet designs and those that offer integrated disinfectant flushes will be popular. Shower toilets will be seen in more and


Equal bathroom furniture collection in black patterned oak reflects the consumer interest in finishes reflecting nature – pictured here with a Prickly Pear Cactus.


30 BKU JANUARY 2021


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