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N NEWPRODUCTS & ANNOUNCEMENTS PRODUCTSEW


Barwick Expands Portfolio with Three New Brand Launches B


arwick Bathroom Distribution has expanded its product portfolio with


the launch of Vision30 shower trays and DesignPro by Wetwall wall panels, with the addition of Perrin & Rowe set to arrive this autumn.


Customers will benefit from even greater


choice across key bathroom categories, backed by Barwick’s extensive stock holding, nationwide distribution network, excellent product availability and fast, reliable delivery. The latest additions further strengthen Barwick’s commitment to


supplying market-leading bathroom solutions supported by dependable service and strong stock levels. Vision30 offers a contemporary shower tray


solution, combining a sleek 30mm profile with Class C slip resistance and a choice of modern finishes. Designed to meet the demands of today’s bathroom projects, the range delivers both style and practicality. Also recently introduced, DesignPro by


Wetwall provides a premium tongue-and-groove wall panelling solution. Available in a selection of contemporary décors, the collection offers a stylish alternative to traditional tiling, with the added benefits of quick installation, fully waterproof and low maintenance. Further strengthening the portfolio later


this year, Perrin & Rowe will bring a luxury collection of brassware, showering products and bathroom accessories renowned for exceptional craftsmanship, timeless design and British engineering. For more information or to plan a visit to the


Barwick showroom, please speak to your Barwick Area Sales Manager.


u01274 700900 usales@barwick.co.uk uwww.barwick.co.uk


Frontline reports 52% rise in new trade accounts F


rontline Bathrooms has reported a 52% increase in new trade accounts


following continued investment in its AQUA bathroom brand. Sales generated by those new customers have


also risen by 28%, while the company recorded an almost £500,000 year-on-year sales uplift in the three months after launching its latest AQUA brochure. This represented growth of 15%.


Frontline said the performance reflects a wider


programme of development across the brand, including an updated identity, refreshed brochure, new products, point-of-sale materials and a clearer proposition for retailers, merchants and showroom partners. The AQUA portfolio has also been expanded


across several bathroom categories. This includes the Aquakast bath collection, developed with bathroom designer Barrie Cutchie to introduce a stronger design focuswhile retaining the value and practical benefits required by trade customers. Darren Allison, managing director at Frontline


Bathrooms, said the figures demonstrated that the company’s investment was beginning to gain traction in a difficult market. He added that consumers were continuing


to invest in their homes, although they were taking longer to decide and paying closer attention to value. Frontline plans further product launches and


customer support activity throughout the second half of 2026 as it continues to develop its retail, merchant and online network and broaden the appeal of AQUA to trade customers.


uwww.frontlinebathrooms.co.uk 10 BKU AUGUST 2026


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