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News TD Synnex takes on Samsung B2B laptops, tablets and mobiles


TD SYNNEX has been appointed as a distributor for Samsung Electronics laptops, tablets and smartphones for the enterprise and business to business (B2B) markets. Partners will be able to make use of the full range of digital tools available to streamline order processing and shipments and maximise their opportunities. Enablement training and business development support as well as special promotions and incentives to help them grow sales, will be available to B2B partners on Samsung business solutions.


Commenting on the appointment, James Reed, managing director – endpoint solutions, UK and Ireland, TD Synnex, said: “Samsung has a strong reputation in the business market and is a significant and valuable addition to our extensive portfolio of PC and mobile brands. It means


we can offer partners even more choice and new options to take to their B2B and SMB customers. We’ll be providing value added services and working closely with Samsung’s UK team to maximise the potential for all partners who want to take advantage of this exciting opportunity.” “There will be a particular focus on driving sales to small and medium- sized businesses for Samsung devices, he added. “TD Synnex has unrivalled reach into SMB with self- service online tools and programmes specifically designed to meet the needs of partners focused on this segment of the market. With the


excellent performance, quality and built-in security they offer, we see particularly good opportunities for Samsung laptops and mobile devices in the SMB space.”


LogRhythm partners with The National Museum of Computing


LogRhythm has partnered with The National Museum of Computing (TNMoC), an independent charity housing the world’s largest collection of functional historic computers and World War II machines, to strengthen inclusion and accessibility in computing. By sponsoring TNMoC, LogRhythm is contributing towards the preservation of technological heritage, supporting initiatives that promote education and technology, and helping to bridge the critical skills gap within the cybersecurity industry. Through its collaboration with TNMoC, LogRhythm aims to inspire future generations to pursue careers in science, technology, engineering, and mathematics (STEM) fields. As part of this ongoing partnership, LogRhythm recently held its Customer Advisory Council and Partner Advisory Council at the museum. The events provided an opportunity for its stakeholders to share insights and advice on modern threats, guide its product roadmap, and enhance security operations. LogRhythm will share its experience and expertise with TNMoC to create greater cybersecurity awareness and promote engagement within the industry. “As soon as I stepped through the doors, I knew TNMoC was a good fit for LogRhythm. As the birthplace of British cybersecurity, it truly brings the history of computing to life and understands the importance of making the field accessible to everyone. This is something that is central to our values at LogRhythm as we look to inspire new talent within the cybersecurity industry,” said Kev Eley,


10 | July/August 2024


VP UKI & Europe at LogRhythm. “Cybersecurity has become a critical part of the modern digital landscape and will continue to be as threats evolve. I look forward to working together with TNMoC to bridge the gap between industry and education partners through our sponsorship.” TNMoC is home to the world’s largest collection of working historic computers, including Enigma, Lorenz the working Turing- Welchman Bombe, and the rebuilt Colossus.


www.pcr-online.biz


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