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www.bikebiz.com BikeBizOnline


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‘THE WHEELS MUST KEEP TURNING. THINGS MIGHT LOOK A LITTLE DIFFERENT FROM BEFORE, BUT CHANGE IS OFTEN A MUST.’


CONTENT Editor


Lauren Jenkins lauren@biz-media.co.uk


Staff writer Simon Cox


simon.cox@biz-media.co.uk


Graphic designer Mandie Johnson


jonsonian1760@gmail.com


ADVERTISING SALES Sales manager Richard Setters


richard.setters@biz-media.co.uk +44 (0)779 480 5307


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BikeBiz and its content are available for licensing and syndication re-use. Contact Paul Ryder for opportunities and permissions. pryder@datateam.co.uk


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Media director Paul Ryder


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Lauren Jenkins, Editor


EDITORIAL A CAUTIOUS OPTIMISM…


Tentatively I look ahead with a hint of optimism. I feel it creeping in. It’s there, and it appears to be happening more often. Whether it’s through conversation


or news submitted to the site. We appear to be on what I’m sure will be a path paved with both highs and lows. There is a lot going on behind the scenes. From safety measures to programs to getting


more people on bikes, the industry movers and shakers are continuously pushing. Funding is a big issue for many, but that doesn’t stop the driven, determined people of the bike trade. The wheels must keep turning. Things might look a little different from before, but change is often a must.


This month has been one of more anniversaries. I visited Bob Elliot & Co. to hear the story of how it all got started as they look back at the past 40 years. We also chat with Paul from Grinduro as they celebrate ten years.. With both iceBike* and COREbike under our belts, the year stretches ahead but the busiest seasons are about to come at us, all cylinders firing. Hosting the State of the Industry panel at iceBike* allowed us to have conversations about


where we are, where we’re going and what different sectors of the industry think about various topics. We touched on everything from sustainability to the future of our workforce. I look forward to having more open conversations. Until then, I continue to listen, learn and stay open to what’s happening in our industry. It’s been a genuine pleasure to connect with so many people already, and I hope to do more of the same through the rest of this year.


Printed by The MANSON Group Ltd ISSN: 1476-1505 Copyright 2025


Datateam Business Media Limited London Road, Maidstone, Kent ME16 8LY


All contents © 2025 Biz Media Ltd. or published under licence. All rights reserved. No part of this magazine may be used, stored, transmitted or reproduced in any way without the prior written permission of the publisher. All information contained in this publication is for information only and is, as far as we are aware, correct at the time of going to press. Biz Media Ltd. cannot accept any responsibility for errors or inaccuracies in such information.You are advised to contact manufacturers and retailers directly with


regard to the price of products/services referred to in this publication. Apps and websites mentioned in this publication are not under our control. We are not responsible for their contents or any other changes or updates to them. This magazine is fully independent 





If you submit material to us, you warrant that you own the material and/or have the necessary rights/permissions to supply the material and you automatically grant Biz Media Ltd. and its licensees a licence to publish your submission in whole or in part in any/all issues and/or editions of publications, in any format published worldwide and on associated websites, social media channels and associated products. Any material you submit is sent at your own risk and, although every care is taken, neither Biz Media Ltd. nor its employees, agents, subcontractors or licensees shall be liable for loss or damage. We assume all unsolicited material is for publication unless otherwise stated, and reserve the right to edit, amend, adapt all submissions.


Editorial: 07979 146121


Simon Cox Staff writer


simon.cox@biz-media.co.uk


Richard Setters Sales manager


richard.setters@biz-media.co.uk


Mandie Johnson Graphic designer


jonsonian1760@gmail.com


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