APPOINTMENTS This month’s movers and shakers throughout the cycle industry...
Meg Whyte Meg Whyte, Silverfish UK
Silverfish UK has announced the appointment of Meg Whyte as its new demo and events manager. Whyte’s appointment marks a significant step toward achieving this goal, as the company looks to make an even greater impact in 2025 and beyond. Alex Metcalfe, Silverfish UK’s commercial
director, commented:”We’re delighted to welcome Meg to the Silverfish team. “Her hands-on experience in events, brand management, and community engagement aligns perfectly with our mission to deliver exceptional experiences for riders and our dealer network. “We’re confident Meg will play a key role in the continued success of our demo programmes, improving in-store presentation and our presence at events across the UK.” Whyte takes extensive experience in
the cycling and outdoor industries, with a proven track record in event management, marketing, and brand representation. In her new role, she will take charge of
Silverfish’s Norco and Yeti Cycles demo fleets, while representing the company’s premium parts and accessory brands at key UK bike events and retail locations.
Adam Walters Adam Walters, DVO Suspension
DVO Suspension has announced the addition of two new members to its global research and development team, as part of an ongoing drive to innovate and evolve in the performance suspension market.
Adam Walters joins the brand in
the newly-created role of director of suspension technology, Walters takes a wealth of suspension tuning experience to DVO, with a track record of working alongside some of motocross’ most accomplished athletes, including Chase Sexton, James Stewart, Ryan Dungey, Chad Reed, Justin Barcia, and many more. Prior to joining DVO, Walters was the
suspension manager for all of the Pierer Group’s Factory Racing programmes. His extensive experience also includes
serving as head of suspension for the Pro Circuit Kawasaki team. Before that, Walters worked as the
Showa Factory Suzuki tech. Walters joins DVO with a passion for all things two wheels as a mountain bike rider, motorcycle racer, suspension tuner, and project leader.
Maurizio ‘Tex’ Maciulli
Maurizio ‘Tex’ Maciulli, DVO Suspension
Joining Adam Walters at DVO Suspension is Maurizio ‘Tex’ Maciulli in the brand’s Suspension Engineering department. Maciulli joins DVO with a strong
engineering and data analysis background, having started his career in rally cars before joining the HRC motocross team. Maciulli then worked at Showa as an
engineer and suspension tuner for Ryan Villopoto, Tyla Rattray, and more. Later, he took on the role of suspension engineering lead at the Pierer Group. A passionate rider, Maciulli’s personal
interests lie in enduro and downhill, and he’s even completed the challenging Trans Madeira stage race. Talking about the opportunity to join
DVO, Maciulli commented: “I’m so pumped to work with such an amazing group of people. “From the leadership team, the R&D
team, plus the engineers in Taiwan, and bringing Adam Walters in, all of us are driven by the desire to design, test, build, and ride the best suspension, it’s incredible what we are already accomplishing together.”
www.bikebiz.com
January 2025 | 33
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68
