Joe Tivey, Moore Large
Distributor Moore Large has appointed Joe Tivey as its area sales manager for the North and Scotland, looking after Forme, Tern, Wethepeople and Radio in those areas. Following a decade of experience in the hospitality sector, Tivey joins Moore Large as the company said it has secured sufficient stock to meet demand across the UK, following investment in products, brands and people over the last two years. Moore Large said that previously Scotland and the
Hap Seliga, Signa Sports United
E-commerce and technology platform Signa Sports United has appointed Hap Seliga as head of its North American bike operations, as the firm pivots to growth in the US bike market. Signa Sports United’s recent listing on the NYSE and acquisition of Wiggle CRC positions the firm well to take advantage of US market opportunities as the sports
Thomas Mertin, Lightweight
Thomas Mertin has joined the Lightweight development team as project leader and development engineer. Mertin, the founder and former owner of the THM brand, has many years of expertise in developing and producing lightweight components for the bicycle industry, using carbon fibre composites. He took up the role at the German wheel manufacturer on 1st February. ■
Rachael Bradshaw, Ian Rice, Ben Jarrett, and Glenn McGrath, Huffy
Kids bike brand Huffy has announced four new appointments for its UK wing. Rachael Bradshaw now
takes on a role as UK sales manager, following on from her experience at toy firms Maclaren, Mega Bloks and Zapf Creation. Bradshaw will be joined by sales agent Ian Rice, who will manage the company’s independent toy channel. On the e-commerce side of the business, e-comm sales manager Ben Jarrett has also joined Huffy, along with
North had been covered without field presence, but now Tivey’s appointment will let the firm understand customer requirements and support dealers. He will work alongside Cheryl Miller, internal account executive, for his new role. ■
Nicolò Ildos, La Passione
La Passione has appointed Nicolò Ildos as head of special projects. The former Campagnolo and Fizik marketing
manager will be responsible for branding and communication special projects. ■
e-commerce industry experience grows. As a co-founder of Competitive Cyclist, director of bike growth and operations at Backcountry, co- founder and CEO of Trust Performance, and most recently having served on the senior leadership team at Specialized Bicycle Components as global leader of customer experience, Signa Sports United said
Seliga fits the bill to accelerate operations and lead its bike growth in the US. ■
Dame Sarah Storey, Manchester active
travel commissioner Britain’s most successful Paralympian Dame Sarah Storey has been appointed as active travel commissioner for Manchester. Dame Sarah, who has previously worked as a policy advocate for British Cycling and recently left her role as active travel commissioner for South Yorkshire, will take over the role in Manchester from Chris Boardman. ■
e-commerce digital marketing coordinator Glenn McGrath, who is a qualified graphic designer with experience in marketing and content creation. ■
Aoife Glass, MBR magazine
Aoife Glass has been appointed as digital editor for MBR magazine. The writer and podcast host, who specialises in outdoor and adventure pursuits, is now in charge of digital output for the Future plc-owned mountain bike title. Glass said: “I’m looking forward to using the experience I’ve gained while working for a variety of publishers and businesses to help develop the online side of MBR.”
Got an appointment you’d like to share? Send details to
alex.ballinger@
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www.bikebiz.com April 2022 | 31
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