APPOINTMENTS This month’s movers and shakers throughout the cycle industry... Amy Marks, Parcours
British cycling brand Parcours has appointed Amy Marks as its new marketing manager, to continue its development and expand the brand’s presence to a wider market. Marks gained experience working with a range of businesses whilst at M&C Saatchi Sport and Entertainment, from Virgin Media’s Paralympic account to Whoop’s UK press office.■
Duncan McCann, United Wheels
United Wheels has appointed Duncan McCann as IBD sales manager to lead the expansion of its Vaast and Niner brands into the UK and European Markets. McCann brings a wealth of experience in the cycling industry
from previous sales roles with brands including Intense Cycles and YT Industries. This increased support is further bolstered by the opening of European headquarters for the Vaast and Niner brands in Ampthill, UK. ■
Andrew Graves, Anna Howard, Nick Montee, Caden Burross, Taylor James Lenane and Katie Davis, CrankTank
CrankTank, a marketing strategy and e-commerce agency in the bike, outdoor, and ski industries, has announced the addition of several staff members. They are Andrew Graves, project manager, Anna Howard, account manager, Nick Montee, account manager and direct- to-publisher manager, coming from Hayes Bicycle, Caden Burross, account executive, experienced programmer and with leadership experience, Taylor James Lenane, graphic
30 | April 2022 Jonathan Hum, VanMoof
VanMoof has appointed Jonathan Hum as its global chief marketing officer. Hum will lead across all aspects of the brand’s marketing output as it consolidates its position as a global leader in the field of e-bikes and urban mobility. Hum has over 20 years of brand, agency and marketing
experience, having held previous positions such as global senior director of brand marketing at Nike and managing director at design and communications agency AKQA. ■
Steven Shand, Intra Drive
Intra Drive has announced that Steven Shand will be joining the e-bike powertrain business as brand manager. Bringing over 25 years of bicycle industry experience, Shand
will oversee Intra Drive’s push from product development mode into a commercial offering in 2022. This move signals Intra Drive’s next phase as major brands begin the process to offer an Intra Drive powertrain equipped e-bike in their range for 2024. ■
design, and Katie Davis, as public relations specialist. Scott Montgomery and Adrian Montgomery launched
CrankTank six years ago with the goal of helping cycling, outdoor and winter sports brands manage the emerging digital marketing revolution. ■
James Cleeton, Sustrans
Sustrans has welcomed James Cleeton as director for Sustrans London. Cleeton most recently held the interim London director post and was formerly director for Sustrans South. He has worked at Sustrans since 2012 and brings 20 years of experience working in the environmental sector to the role. ■
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