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ANALYSIS: REFRIGERATION Home Appliances


What’s


cooler than being cool?


24 Siemens


KF96RSBEA fridge-freezer


C


onsumers have become more aware and engaged in energy consumption, and combining this with the economic pressures of increased food prices, they are


keener than ever to invest in products with lower energy use. With that said, a leading trend across the cooling appliance market has been the development of technology to heighten food preservation. Earlier this year, AEG commissioned research to examine patterns of food waste across UK households; it found that 9.15 million tonnes of food waste is thrown away every year in the UK – most of which is food being stored in the fridge. Notably, the most wasted food groups are vegetables, fruits and leafy greens. Across cooling appliances, manufacturers


are observing greater storage innovation to help households visualise their food stock. This helps to combat food waste by encouraging greater awareness of ingredients nearing their expiration.


The requirement for consumers’ fridges and freezers to tick so many (cool)boxes has never been greater – from their design and storage space to crucial food preservation technology. With so much to consider nowadays, Jack Cheeseman takes a closer look at the market.


“With all this at the forefront on our


minds, with our TwinTech No Frost models, customers never have to defrost the freezer,” explains Nathan Rothery, Product Manager Cooling at AEG. “The dual cooling system keeps food 60 per cent more hydrated than fridges with one evaporator. By not using dry freezer air, it maintains ideal humidity and keeps food from drying out, and keeps ingredients fresher for longer.” AEG’s 7000 series refrigerator


features Coolmatic, which helps


to cool particular


compartments that are exposed to room temperature from being constantly opened and closed. And coming this year is the 7000 GreenZone+ Refrigerator, with a sealed interior drawer where humidity is kept at a balanced level by managing excess condensation. This


helps to prevent premature food spoilage. Mr Rothery says this feature will preserve up to 95 per cent of the vitamins that we get in fruits and vegetables. Elsewhere, Miele’s


top-of-the-range


KFN7795D Fridge Freezer offers new PerfectFresh Active technology for food preservation; a step on from the brand’s existing PerfectFresh Pro feature, it provides long-lasting freshness by spraying a fine mist waterfall on to the contents of the crisper drawer, preserving the quality of the food and its vitamins. Other benefits include DailyFresh, TFT Touch Display and Wi-Fi for ease of use, along with Active Humidification in the top drawer, a FlexiTray glass shelf that


rotates from back to front for easy access, SelfClose doors and an automatic Ice Maker with plumbed-in connection.


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