Site Visit Feature
power project, is expected to see Sarten’s renewable energy
supply from solar power “increase to
30MW in the next three years.
final phase of the solar
third, and The
centres on the European side of Istanbul, we turn attention to sustainability. With a department tasked with improving Sarten’s environmental impact, Saribekir says there are many sustainability initiatives underway, especially with regard to Scope 1 and Scope 2 emissions. In short, Scope 1 emissions are direct emissions from sources that are owned or controlled by the company, whereas Scope 2 emissions are emissions released into the atmosphere from the use of purchased energy.
any port within two weeks.” Fittingly, Sarten’s long-
standing strapline “Supermarket of packaging” reflects a wide variety of metal packaging it produces from food cans, aerosols, paint to decorative containers, with twist off caps and easy open ends added to the mix. It also conveys the expansion journey the company continues to this day. Unveiled in 2022, I visit the company’s greenfield production site for aerosol cans in Çerkezköy, near Istanbul – its second facility for aerosols in Turkey. The factory marks Sarten’s investment in robotic palletising machines in a move that will render stacking neater and more efficient, and boost safety, Haluk Giray, marketing director, tells me during our tour of the factory grounds. The palletisers will be installed across all factories in the next two years, he says.
As part of the tour, we also visit the production site of Sarten’s general metal cans line in Silviri on the outskirts of Istanbul. Much bigger than the Çerkezköy factory, it’s home to Sarten’s main research
and development (R&D) hub, its onsite ink laboratory and Sarten studio, where different shades of metal packaging inks come to life. “Printing is very important. Here we’ve the latest Koenig & Bauer’s printing machine. We always invest in up-to-date equipment to reduce the cost and improve the quality,” Saribekir notes.
The shelves outside the studio, much like in the office building next to the factory, display colourful containers of different shapes and sizes Sarten makes for the likes of Kraft Heinz, Henkel and WD- 40, to name a few. In a nod to the company’s heritage, a small museum on the premises offers insights into Sarten’s history and is a display of old official documents, some even in the Ottoman language, the family’s past trading and agricultural businesses, and rather old metal cans and equipment.
Putting sustainability into practice Back at the company’s headquarters in Levent, one of the main business
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metalpackager.com
He singles out two projects covering these scopes aimed at reducing energy consumption: one deals with placing high-efficiency electric motors in production lines, and one is the company’s uptake of solar power. Starting with its Manisa complex in Turkey, Saribekir says rooftop solar panels that generate 11MW of power are currently being installed. The third, and final phase of the solar power project, is expected to see Sarten’s renewable energy supply from solar power “increase to 30MW in the next three years”. The company is also “in talks with raw material suppliers” to find ways to cut Scope 3 emissions – all emissions that occur upstream and downstream of a business, which are more difficult to track. Commenting on supply chain management, he adds that “91% of our suppliers are local” with a view of maintaining a responsible and sustainable supply chain.
Revamping Sarten’s logo In a move that has been in the pipeline since Sarten’s 50th anniversary, the company is finally launching its new logo: it no longer features the blue frame around its name. Explaining the meaning of the redesign, Saribekir says that taking out the frame signifies “no boundaries around us, we’ll be global”. As for the name starting with a small letter “s”, he says that “most of our customers in Turkey are smaller than us. As we grow, we want to be more humble and to connect with them”. The name will, however, remain in the same Pantone 072C shade of blue . “Blue stands for the future, innovative thinking about the future of packaging and our continued growth journey.”
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