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IT


MULTIPANEL GOES VIRTUAL M


Bathroom planning in 3D and 4D is now available for Multipanel, via the company’s collabortation with Virtual Worlds.


ultipanel, the bathroom wall panel brand, has partnered with CAD


software provider Virtual Worlds in a landmark move that will see retailers showcasing its bathroom wall panel collections in a fully im- mersive 3D and 4D virtual reality. Multipanel has added its range of bathroom wall panels to Virtual Worlds, which will allow retailers to create photorealistic presen- tations to customers, who will be able to better see how the products would look in their own bathrooms.


Lidia Cetrangolo, Marketing Manager, Multipanel, said: “We


are delighted to be able to show- case Multipanel through Virtual Worlds . Technology is evolving at such a fast rate, and at Multi- panel we know how important it is to embrace new technological development in order to continue to offer our customers the very best service.


“Being able to showcase our


wall panels in immersive 3D and 4D virtual reality will help custom- ers visualise how our bathroom wall panels would look in their own bathrooms. This gives home- owners a more personalised and tailored experience in showrooms, providing a wealth of design ideas that many consumers may


not have considered before.


Custom- ers will be able to view our range of collec-


tions and decors, to see which finish


works best in their home, includ- ing stone, marble, neutral, or even tile-effect panel finishes. At a time when retail space is at a premium, going virtual opens up a limitless world of space for


showrooms—the benefits of which are extensive. By offering our own products digitally, retail- ers will be able to provide a more comprehensive range of products to their consumers.”


October 2022 www.buildersmerchantsjournal.net


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