December 2025/January 2026
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Changing consumer habits
Changing consumer lifestyles are playing a major role in shaping DK Household Brands’ product development for the year ahead. One of the most significant shifts is the rise of micro-living, with consumers increasingly seeking space-saving, flexible solutions that help keep kitchens organised without clutter. In response, Cole & Mason and Zyliss are focusing on products that maximise functionality while minimising footprint. A key example is Cole & Mason’s new Shadwell Spice Storage Collection, which allows consumers to store herbs and spices in ways that suit both their space and personal preferences. Whether displayed proudly or hidden neatly away, the collection offers flexible storage solutions designed for modern homes. Complementing this are compact, stackable designs from Zyliss, such as the Swiss-made 3-piece Y Peeler Set and the Press & Pull Ice Cube Tray, both of which deliver everyday practicality without overwhelming limited kitchen space. Multi- functional tools also remain in high demand, with hero products like the
TRENDS 2026
Easy Pull Food Processor and the iconic Zick Zick 3 Chopper offering multiple uses in one clever, efficient design. When it comes to materials and finishes, natural elements are set to
take centre stage in 2026. Warm woods, in particular, are gaining popularity as consumers look to bring a sense of authenticity and calm into their kitchens. Cole & Mason’s Portobello Olive Wood Collection reflects this trend perfectly, showcasing rich, warm tones and distinctive grain patterns that make each piece unique. Sustainability continues to be a key focus across DK Household
Brands’ product pipeline. The business is actively reducing plastic through more considered, plastic-free packaging and the introduction of sustainable materials, such as wheat straw–based polymers in selected Zyliss products. Technological innovation also plays a role, with Cole & Mason’s latest electronic mills featuring USB charging, eliminating the need for disposable batteries. Durability remains central to the brand ethos, with products manufactured to the highest quality standards and supported by robust guarantees to ensure long-term use. Technology is being introduced with purpose, solving real consumer challenges rather than adding unnecessary complexity. USB-charged electronic mills are a prime example, offering a more convenient and eco-friendly alternative to traditional battery-powered designs while maintaining the performance consumers expect. Younger consumers and first-time homeowners are
particularly influencing design and functionality trends. This audience is drawn to compact, space-efficient tools that store neatly, stack or nest intuitively, and feel effortless to use from the outset. Sustainability is a clear priority, with genuine choices such as reduced- plastic materials and recyclable packaging resonating strongly. Aesthetically, they favour modern yet understated designs, with neutral tones and harmonious forms creating a calm kitchen environment. Cooking is also increasingly seen as a mindful and social activity, driving demand for tools that make food preparation enjoyable and elevate the overall experience. To meet the growing demand for small-space and multifunctional living, DK Household Brands continues to adapt its product designs accordingly. The Shadwell Spice Storage Collection has been developed specifically to offer space-saving solutions that can be customised to suit different homes and lifestyles. Alongside this, Zyliss’ compact and stackable tools and its multi-functional kitchen heroes reinforce the brand’s commitment to practical innovation for modern living.
Evolving expectations
As life continues to centre around the home, consumer expectations of kitchenware are evolving beyond pure functionality. Cooking is increasingly viewed as an everyday ritual connected to wellbeing, creativity and social connection, prompting greater investment in products that elevate the experience. Consumers are seeking pieces that balance performance with style, supporting everything from wholesome home-cooked meals to effortless entertaining. Multifunctionality is also a key driver, particularly among younger homeowners who want adaptable products that work harder without compromising on design. Colour remains central to Le Creuset’s identity, and the coming year is set to see the continued rise of ‘dopamine décor’ within interiors. Consumers are embracing colour as a way to express personality and individuality in the home, moving away from neutral- only schemes. Alongside this, matte finishes and
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