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talking trade


Colours to inspire in 2020/21


Laurie Pressman, vice president of the Pantone Colour Institute, recently shared the 2021 colour palettes and product examples that would have been displayed in the 2020 exhibit, at The Inspired Home Show


Housewares Show), provides Show attendees with the colour palettes that will guide the industry in the following the year. Because the 2020 show was cancelled due to Covid-19 concerns, Laurie Pressman, vice president of the Pantone Colour Institute, recently shared the 2021 colour palettes and product examples that would have been displayed in the 2020 exhibit. Pressman has worked with IHA staff to


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create the ColorWatch display since its inception 20 years ago. She studies exhibitors’ websites and submissions to select products not only on the basis of colour, but also considering form, finish, texture and scale. Meant to inspire retailers in cross- merchandising, ColorWatch includes items from the show’s many product categories in visually appealing arrangements in display cases aligned with each colour palette. Additionally, the exhibit is a companion to colour expert Leatrice (Lee) Eiseman’s two keynote sessions on colour trends. For the 2020 show, ColorWatch was moving


to a new location on Level 2.5 of the Grand Concourse, allowing attendees to see the


34 | housewareslive.net


he ColorWatch by Pantone display, an annual fixture at The Inspired Home Show (formerly International Home +


colours and products before walking the Show’s expos. Along with the nine 2021 colour palettes and the Pantone Colour of the Year, ColorWatch also was to debut two new displays accommodating larger items—tables, rugs, chairs, lighting—to suggest room settings. After the show’s cancellation and the


stresses and uncertainties of the coronavirus pandemic, Pantone’s staff reviewed the forecasts and inspirations to determine which ones might resonate most with retailers and consumers in the coming year. Pressman said Pantone believes that the industry will focus even more on innovation and transformation and that these palettes will help lift spirits and renew energies as consumers seek comfort and safety in their homes that now must serve more varied functions.


Here are the nine Pantone Fashion, Home + Interiors colour palettes for 2021 and Colour of the Year, along with examples of products illustrating the colours.


Folkloric draws upon rustic textures and speaks to the poetry of pre-tech life and long- forgotten traditions. It combines woodsy textures with the rich colours of deep-dyed yarns. It speaks to the mythic, genuine


HousewaresLive.net • twitter.com/Housewaresnews July/August 2020


authenticity and new forms of folk art. Focus on the handmade, crafts in surface, materials, patterns and styles.


Terra Cotta reflects the natural baked earth and the need for warmth in nature essential to humankind. Its rustic inspiration is casually convivial. It relates to concern for the environment and sustainable practices. Terra Cotta embraces natural fibres, crafts and the support of local artisans. Pantone feels strongly about its popularity for 2021, because it is well grounded, as people seek warmth and the enduring values especially in these uncertain times. Pressman featured products by the following exhibitors, nothing that in the display accent props and linens would soften the edges of some products.


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