MACHINE UPDATE
create a machine to lead the premium self-service market, with the aim to deliver a user experience that will break down any objection to the price of a machine-dispensed coffee. “When you look at our new Autorista, pay attention to the initial
impression; a 27-inch touchscreen with full screen adverts, a bold, matte design and strong build quality, the aesthetic impresses enough to overcome any hesitation in parting with your £2 in exchange for a drink. Advertising or promotions on screen can be constant, with videos
rolling while idle, during menu selections and during the drink dispense. When viewed on the 27-inch high definition touchscreen, the video content on the Autorista is described as striking, whilst the customisable menu system is responsive and engaging. Inside the machine has
of each engineer so we can provide a faster, more dynamic response. We’ve also eliminated paperwork and with automated job scheduling, the whole field service operation is optimised.”
CUSTOMER From the above it’s obvious connectivity works into the hands of the operator, but the customer experience has been just as important in some of the innovations introduced this year. This observation has been made by CTO of Mr
Lee’s Pure Foods Martin Verspeak who says the vending sector is quickly moving away from the use of more traditional equipment and instead opting for more mechanical processes for product delivery. “We are utilising touchscreen technology and internet connectivity to impact upon our customers, through advertising and providing information on the products supplied. This information often provides product provenance (transparency of product supply chains) which is becoming key to customers,” Martin says. Machine supplier Westomatic also put the user
front and centre of its strategy when it unveiled its brand new Autorista machine at Vendex North in Leeds. Marketing manager Daniel Tanner said: “We set out to
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been redesigned from the ground up, to create something that is said to make better coffee and tea whilst simultaneously being more intuitive for operators. On top of this, operators will find quality of life improvements such as the integrated ingredient canister holder for easy refilling, a whipper deck with removable tray for easy cleaning and on-screen maintenance guides for cleaning and diagnosis tasks.
CONCLUSION Internet connectivity is having a big impact in vending. It’s improving daily routines for operators by streamlining serving routes and allowing remote management; reducing costs and helping businesses to run in a way that’s kinder to the environment; and giving tech savvy customers exactly what they want. The potential for further
innovation in vending is nothing short of immense and there is surely much more to come in the new year.
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