Display Technology
and manufacturers supply the industrial market with a catalogue of standard products based on the requirements of this market. The consequence is that the industrial market is subject to the vagaries of high volume consumer requirements. For example, when smart phone manufacturers switched to making larger phones with larger displays this dramatically affected the availability of smaller 2.8” displays because display manufacturers switched their lines over entirely to the new sizes.
If you have a custom display designed to your specification manufactured specifically for you then you are protected from that risk. It is possible for customers to dual-
source the same design from two different manufacturing partners to safeguard them against obsolescence. Using a specialist display design partner, the design work is done once, in co-ordination with different partners, with one design team. For customised display projects, we select manufacturing partners that specialise in the industrial market. They are not subject to the same commercial pressure from high volume customers that general suppliers see.
A custom or customised display solution?
I hope I’ve shown conclusively why a standard catalogue display is almost never
Custom display design Audio mixing desk display
the best answer for a design. The variety of project requirements is so great that the chances of finding an off the shelf solution that offers a best fit for the electronic, mechanical and software specifications of a project as well as meeting the commercial and other constraints is extremely small. Often, a standard product can be customised to create a much better outcome. When this isn’t the case, custom is always an option. Yes, going this route entails a good hard look at the economics but it isn’t as expensive as you would think. For either route, it makes total sense to partner with an expert who is comfortable
doing more than guiding you around the spec sheet. andersDX offers a project team including electronic hardware, mechanical and software specialists to ensure that we consider all aspects when we create a custom or customised display solution. This team understands the customer’s technical challenges, and can add deep insight into display manufacturing, based on many years’ experience and personal visits to the locations where they are made. Together, we can create a successful and optimised solution for each project.
www.andersdx.com
WNIE LIVE EXHIBITION STAND G50
www.cieonline.co.uk
Components in Electronics
September 2018 21
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