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Advertorial


Rising to the challenge


Ricky Muddimer of Thinking Focus is solving poor management issues by posing the question: ‘What Would You Do?’


I


n a 2017 survey, four out of fi ve workers claimed to have experienced a poor manager, and more than half of departing staff cited poor management as the main reason for leaving.*


At Thinking Focus, we believe we have the answer to this problem – and it all started with a challenge. Focusing on how the mindset affects performance, results and behaviours of individuals and teams, we work with organisations to help people think differently – a challenging, but highly effective approach. So when a client asked us to devise a


bespoke management training tool, it was a challenge we couldn’t resist! Adient, the world’s largest car seat manufacturer, wanted an L&D solution for more than 200 managers that had to: • Have minimal impact on day-to-day productivity levels


• Not follow traditional training methods, as these no longer work for their managers


• Be fl exible to suit their demanding, fast-paced environment


• Ensure that learning sticks and drives long-term behaviour change


• Be cost-effective and time-effi cient. 66 | learningmagazine.co.uk


Working closely with Adient and other partners, we developed and refi ned a game-based solution called What Would You Do? (WWYD), which uniquely combines gamifi cation, peer-assisted learning and psychological safety. In an old-school board-game format, WWYD brings players together to discuss, debate and decide on the most appropriate response to various management dilemmas. It creates a psychologically safe environment for peers to explore everyday workplace scenarios before potentially facing them in reality. Players fi nish each session by refl ecting on their learning and making a public commitment to new behaviours. The WWYD game offers organisations: • A cost-effective solution – all-in cost for game kit and facilitator training


• Effi ciency – set up in minutes • Variety – with at least six ways to play the game, keeping it fresh, relevant and engaging


• Flexibility and time-effi ciency – play for between 20 and 90 minutes


• Repeatable solution – use little and often to reinforce learning and aid retention


• Use learning that sticks – combining


peer-assisted learning with engaging play, psychological safety and public commitment means learners are more likely to adapt new behaviours


• Consistency – peers will develop a common understanding of how to tackle issues


• Increased communication and collaboration because players appreciate and learn from the opinions and experiences of others. So did WWYD meet the challenge set by Adient? The answer is a resounding yes! In fact, feedback was so positive that we decided to launch to the wider market. It’s now being used by a variety of organisations in the UK and the US to develop their managers, identify gaps in skills and knowledge, and assess behaviours as part of a selection process, including with potential managers and graduate trainees. n


To fi nd out more about What Would You Do? email ricky.muddimer@ thinkingfocus.com or visit us and play the game at Stand C100 at the World of Learning conference.


*Survey by YouGov and MHR


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