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Results-driven messages that back up the marketing buzz


Social media comes at you fast – it’s punchy, eye- catching and transient – but backing up that marketing buzz there needs to be information, words that explain, expand and build upon the initial picture you’ve already created. PR has been around for decades, and with good


reason. Once you’ve caught someone’s attention, they need the facts and there’s no getting away from the simple truth that well written words are still the best way to get the message across. GIANT has a team of journalists and writers who boast


a wide range of experience across various platforms and via multiple communication channels to produce results- driven impactful PR. Our PR professionals’ capabilities span securing premium-placed PR coverage within local newspapers and national media outlets, to producing headline grabbing press releases, alongside creating captivating content for brochures, trade magazines, websites and blogs. As a full-service marketing agency we understand what is needed to help brands grow and stand out from their competitors. As a digital agency, we provide content marketing, SEO, PPC, packaging, web design and development – backed up by our expertise in the written word, most notably, as you’re reading from one of them here, three editions of All T ings Business, as well as online articles and content-rich press releases. All of what we do provides clients with the opportunity


to communicate eff ectively with their audience – at a range of levels. So, why is PR so important?


ALL THINGS BUSINESS | 32


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