traditional French brioche but to sell it in a wrapper and sell the products into supermar- kets. T is was a revolutionary idea for the time and the rest, as they say, is history. Brioche Pasquier remains a family-owned and run business. T e company expanded
Pâtisserie giant rises to the
occasion For the 2023 Milton Keynes Business
Achievement Awards, a new headline sponsor has been welcomed into the fold. Brioche Pasquier is a multi-national company
but it all hails from a small village in the west of France way back in 1936. Gabriel Pasquier was the baker of the village and was renowned for his brioche, pâtisserie and bread. After his death in the 1970s, his fi ve sons decided to continue making his
hugely over the years, moving into other European markets and conquering America. In 2001, it opened offi ces in the UK and in 2014 its fi rst UK factory was built in Milton Keynes. T e company’s Pitch products are now recognisable on most supermarket shelves and are a fi rm family favourite. Ryan Peters, Managing & Industrial Director at Brioche Pasquier UK Ltd, speaks about
why the company decided to become a headline sponsor this year and about the impor- tance of being involved in the local community.
As the new headline sponsor of the Milton Keynes Business Achievement Awards in 2023, what encouraged Brioche Pasquier to get involved this year? One of our company’s key focuses has always been to keep the local community close to its heart and to be involved in supporting families, schools and businesses around our factories. We are excited to be a part of the 2023 Milton Keynes Business Achievement Awards and to celebrate the achievements and successes of local business and local people, here in MK.
You’ve been involved with a number of community events and initiatives since making Milton Keynes your home, why is it important for Brioche Pasquier to engage with the local community? Brioche Pasquier began in the heart of a small village in the west of France, nearly 50 years ago. Our community presence plays a huge part in our successes and is embedded into the ethos of our brand. T is is something that will never change and is helped by the fact that we are still a family-run business. T e community is at the heart of everything we do, so, supporting local events, charities and businesses remains a core value and sums up who we are and what we stand for.
ALL THINGS BUSINESS | 22
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44
