THE JOURNAL


Most names taking part were new, but three of the


room sponsors loved the first WOW!house so much they teamed up with different designers and came back for more. House of Rohl worked with London design company Studio Mica to create a sexy, zen sanctuary of a bathroom; Martin Moore invited Henry Prideaux to design a pink disco kitchen, and luxury natural textile brand de Le Cuona brought in South African designer Christian Bense to produce a bedroom that juxtaposed traditional English architecture with the colours and textures of Africa. Given the stellar success of the first edition of


WOW!house, it was hardly surprising that so many designers and brands wanted to take part. But it wasn’t simply fear of missing out that drew such illustrious names to the Design Centre; WOW!house also provided a rare and irresistible opportunity to work without a client and to a brief which simply asked them to let their imaginations fly. And fly they did. Spanning 500 square metres, the


house took visitors on a visual voyage of discovery beginning with a Californian outdoor foyer and ending


THIS PAGE, TOP TO BOTTOM: In the Morning Room, Waldo Works’ Tom Bartlett took advantage of sponsor de Gournay’s supreme artistry, designing an extraordinary hand- painted silk wallcovering with embroidered details; under a circus-like tented ceiling, Winch Design evoked carefree mid- century Palm Beach style on the Summit Furniture Terrace OPPOSITE: In its second year, WOW!house became bigger, bolder and more beautiful, with craftsmanship and attention to detail the threads that held everything together


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